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Grab The Mic: Wendy’s Brings #PretzelLoveSongs Karaoke Booth To Chicago’s Lakefront Playground

July 30, 2014

Fans Can Serenade Wendy’s Beloved Pretzel Bun and Create Their Own Music Video at Navy Pier

CHICAGO, July 30, 2014 /PRNewswire/ –

WHEN:

Wednesday, July 30

1 – 9 p.m.

WHERE:

Navy Pier at Polk Bros Park

Located east of N. Streeter Dr. directly in front of Navy Pier’s entrance

Chicago, IL 60611

WHAT:

Wendy’s® is bringing its #PretzelLoveSongs Karaoke Booth to historic Navy Pier at Polk Bros Park in Chicago for pretzel bun fans to sing their hearts out for the return of Wendy’s Pretzel Bacon Cheeseburger and Pretzel Pub Chicken sandwiches. Consumers will be able to create a music video singing “pretzelfied” love song lyrics to share online with their pretzel groupies before Navy Pier’s 9:30 p.m. summer fireworks show.

http://photos.prnewswire.com/prnvar/20140729/130837

On Wednesday, July 30, from 1- 9 p.m., Wendy’s is setting up a karaoke booth at Navy Pier in at Polk Bros Park, where consumers may get a chance to:

    --  Create a music video singing a pretzel love song inspired by Wendy's
        #PretzelLoveSongs campaign.
    --  Share their music video on Facebook and Twitter with their pretzel
        groupies using #PretzelLoveSongs.
    --  Receive a $5 gift card to use toward purchase of a Wendy's Pretzel Bacon
        Cheeseburger or Pretzel Pub Chicken.
    --  Invite pretzel fans all over to experience the #PretzelLoveSongs
        campaign and watch videos at

http://wendyspretzelkaraoke.videobooth.tv/?g=1.

Sandwiches available at participating Wendy’s. Prices and participation may vary.

ABOUT WENDY’S PRETZEL LOVE SONGS CAMPAIGN:

With the return of the pretzel bun, Wendy’s is asking consumers to share their joy of being reunited with their beloved bun on social channels with the hashtag #PretzelLoveSongs. Wendy’s is turning the most love-filled social media posts into lyrics of full-fledged songs performed in a series of music videos. Best-selling R&B group Boyz II Men and two-time Grammy award-winning singer-songwriter and producer Jon Secada created their own #PretzelLoveSongs music videos. To view the videos, visit Wendy’s #PretzelLoveSongs playlist currently on YouTube: https://www.youtube.com/playlist?list=PLwq9_yYiQEzkg8Plt3a9ZTgoRG7nRGust.

ABOUT THE WENDY’S COMPANY

The Wendy’s Company is the world’s third largest quick-service hamburger company. The Wendy’s system includes more than 6,500 franchise and Company restaurants in the United States and 29 countries and U.S. territories worldwide. For more information, visit www.wendys.com or www.aboutwendys.com.

**Photography and background information available upon request.**

MEDIA CONTACT:

Janna Chapman

Ketchum On Behalf of Wendy’s

404.879.9159

Janna.Chapman@ketchum.com

Photo – http://photos.prnewswire.com/prnh/20140729/130837

SOURCE The Wendy’s Company


Source: PR Newswire



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