Digital Radio Market Growth Advances Worldwide

Research and Markets (http://www.researchandmarkets.com/reports/c74135) has announced the addition of “Digital Radio Market Growth Advances Worldwide” to their offering.

In 2006, the worldwide market for digital radio receivers reached nine million unit shipments, representing a 61% growth rate over 2005. Satellite radio continues to be the pervasive form of digital radio in the US, with satellite radio receiver shipments expected to outpace terrestrial HD Radio receiver shipments again in 2007. In other markets, most notably in the UK, terrestrial Digital Audio Broadcasting (DAB) is driving digital radio shipments.

In-Stat’s latest primary research data shows that 57% of respondents were aware of HD Radio in 2005. In 2007, this percentage jumped significantly to 77% of respondents. While satellite radio remains the leading platform for digital radio in the US, We believe that this increased consumer awareness of HD Radio will be a primary driver of HD Radio receiver shipment growth. Additional factors contributing to worldwide market growth include falling receiver prices, an increase in the amount of digital programming, increased digital radio promotion and advertising, and the enhanced functionality of digital radio receivers.

In-Stat’s latest report, Digital Radio Market Growth Advances Worldwide (#IN0703457ID), contains five-year unit shipments, ASP, and revenue forecasts for digital terrestrial and satellite radios. The forecasts are provided for the Americas, Europe, and Asia. A US satellite radio subscriber forecast, as well as primary research data from a recent survey of US consumers, is also included.

Topics Covered:

Executive Summary

Introduction

Digital Audio Broadcasting

HD Radio

Eureka 147

ISDB-T

S-DARS

DMB

Digital Radio Developments, by Country

Europe

United Kingdom (UK)

Germany

Denmark

Others

Asia

Singapore

South Korea

Japan

China

North America

Canada

United States (US)

US Digital Radio Feature Comparison

Worldwide Digital Radio Forecast

Digital Radio in Europe

Digital Radio in Asia

Digital Radio in the Americas

Forecast Assumptions

Conservative versus Aggressive

US Consumer Survey Results

Radio Listening Environment, Home vs. Car

Digital Radio Familiarity

Reasons for Owning or Not Owning a Satellite Radio Receiver

Reasons for Owning or Not Owning an HD Radio Receiver

Digital Radio Receiver Purchase Intentions

Digital Radio Suppliers

Frontier Silicon

NXP

STMicroelectronics

Texas Instruments

Methodology

Technology Adoption Panel (TAP) Survey

Related Reports

For more information, visit http://www.researchandmarkets.com/reports/c74135