Liquid Motors: Cars Sell Faster With Carfax Vehicle History Reports
Posted on: Thursday, 17 January 2008, 09:00 CST
Liquid Motors and Carfax today announced results of a study that show used cars sell faster online with a Carfax Vehicle History Report. Dealers sell cars three days faster on the Internet when they include a free Carfax Vehicle History Report. In addition, the study found that twice as many eBay Motors auctions end in a sale when dealers provide a Carfax Report.
"Liquid Motors is fully committed to providing our dealer customers with the tools necessary to maximize their results," said Michael Daseke, President of Liquid Motors Inc. "Including a Carfax Report with every vehicle listing increases turn and reduces your cost per car. Dealers see a higher profit on each car they sell and greater success with their online sales."
Dealers have Carfax Vehicle History Reports they run linked to their listings on eBay Motors and other sites to build consumer confidence. Savvy used car buyers watch and bid on eBay auctions with a free Carfax Report much more frequently, driving up the final sales price.
"Carfax Vehicle History Reports make dealers more money," said Larry Gamache, communications director at Carfax. "This study shows that our dealer customers have five times as many people keeping track of their vehicle auctions and get 50% more bids by offering buyers a free Carfax Report. When you give buyers what they want, you make more money."
About Liquid Motors
Liquid Motors Inc., a Dallas, Texas based corporation, offers automobile dealers a comprehensive Internet marketing solution designed to maximize lead generation. We provide a variety of software and services that create competitive advantage for automobile dealerships by generating and capturing more cost effective Internet leads using no-cost Internet classifieds, eBay auctions and listings, leading pay classifieds and dealer websites through the implementation of strategic pricing analysis, search optimization, marketing, and compelling multimedia. For more information, visit www.liquidmotors.com.
About Carfax (www.carfax.com)
Millions of used car buyers and sellers each year rely on Carfax, the most trusted provider of vehicle history information. Using the unique 17-character vehicle identification number (VIN) found on vehicle dashboards and title documents, Carfax instantly generates a detailed Vehicle History Report on any used car or light truck. Carfax Vehicle History Reports™ provide valuable information that helps used car buyers and sellers make better decisions. Free Carfax Vehicle History Reports are instantly available with vehicles listed in nearly every online marketplace by Carfax-subscribing dealers. For more information, ask your dealer or visit www.carfax.com.
Source: Business Wire
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