U2′s The Edge Hosts Icons of Music II Auction to Benefit Music Rising at Hard Rock Cafe New York

NEW YORK, May 28 /PRNewswire/ —

   WHO:    U2′s The Edge to host with special performance by Aaron Neville           and appearances by Les Paul, Tiki Barber, Christy Turlington,           Petra Nemcova, Joan Jett, “Cry-Baby” Broadway star James Snyder,           Earl Slick, Jody Porter of Fountains of Wayne, writer May Pang,           Donna Karan, legendary producer and Music Rising co-founder Bob           Ezrin and many more.  Jim Kerr will emcee the auction.  Lisa Loeb           will be hosting the Auction Network show live from the red carpet.    WHAT:   U2′s The Edge, will host the star-studded Icons of Music II           Auction at Hard Rock Cafe New York to benefit Music Rising, a           campaign founded in 2005 to support musicians, students and           parishioners of the Gulf Coast Region affected by the hurricanes.           Music Rising has since aided over 2,700 professional musicians and           nearly 50,000 students and parishioners and will soon launch Phase           III of the campaign. The event will be conducted by world renowned           Julien’s Auctions (http://www.juliensauctions.com/). The exclusive           event will include a performance by legendary musician Aaron           Neville and a star-studded red carpet. Auction Network, the first           24/7, multimedia network solely dedicated to auctions, will           conduct a live webcast in real-time streaming video of The Icons           of Music Auction II hosted by Lisa Loeb.            For more information about how to register to bid, etc. please           visit http://www.juliensauctions.com/ or call (310) 816-1818.           For tickets, visit http://www.ticketmaster.com/.    WHERE:  Hard Rock Cafe New York           1501 Broadway           New York, NY 10036    WHEN:   5:30 PM       Media Check-In           6:00 PM       Red Carpet           6:30 PM       Performance           7:00 PM       Auction    About Music Rising  

Music Rising, a campaign launched in 2005 to replace musical instruments lost or destroyed by hurricanes in the Gulf Region. It has since launched a second phase dedicated to the aid of schools and churches. Music Rising was formed by U2′s The Edge, legendary producer Bob Ezrin, Gibson Guitar Chairman and CEO Henry Juszkiewicz. Partners of the campaign represent the most diverse partnership in the entertainment industry and include MusiCares, Guitar Center, Musician’s Friend, Live Nation, Kennedy/Marshall, Ticketmaster, Hard Rock International, VH-1, MTV, Real Networks, ABC News Now, The NFL, Rolling Stone, Mr. Hollands Opus, Juliens Auctions, ACT and the Bush-Clinton Katrina Fund. Music Rising is the recipient of the prestigious 2005 HALO Award for Cause Marketing and the 2006 Billboard Humanitarian Award, the 2008 PRISM Award and has been recognized around the world by various media organizations. Music Rising is administered by the Gibson Foundation. For more information go to http://www.musicrising.org/ and http://www.gibsonfoundation.org/.

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CONTACT: Caroline Galloway of Music Rising|Gibson Guitar,+1-440-338-3469, +1-615-423-4904, Caroline.galloway@gibson.com; or MaureenO’Connor of Rogers & Cowan, +1-310-854-8116, moconnor@rogersandcowan.com; orMeredith Miesieski of Coyne PR, +1-973-316-1665, +1-732-619-4355,mmiesieski@coynepr.com; or Lori Earl of CodeBlue Media, +1-818-704-1200,codebluemedia@gmail.com, all for Music Rising|Gibson Guitar

Web site: http://www.musicrising.org/http://www.gibsonfoundation.org/http://www.juliensauctions.com/http://www.ticketmaster.com/