Blockbuster Teams Up With United Service Organizations

Blockbuster, a provider of rental and retail movie and game entertainment, and the United Service Organizations are teaming up to bring entertainment to the latter’s service members and their families.

Through July 14, 2008 the American public can show their support for the troops by donating DVDs and games at designated United Service Organizations drop boxes in participating Blockbuster stores, said Blockbuster. The entertainment retailer will match all donations with up to 20,000 DVDs.

To participate, customers can purchase new or previously viewed DVDs and games at participating Blockbuster stores, then drop them in convenient USO drop boxes on site.

Larcine Bland, vice president of community affairs at Blockbuster, said: “Movies and games are popular with the troops because they provide a break from intense daily realities and a way to fill downtime when away from loved ones. This DVD and game drive is a way for Blockbuster and the American public to make life a little better for our US service men and women when they’re so far away from home.”