July 14, 2008

36 Million Men Vote ‘Star Wars: The Force Unleashed’ As Most Anticipated Game Preview at E3

LOS ANGELES, July 14 /PRNewswire/ -- CraveOnline (http://www.craveonline.com/), a leading lifestyle destination for men featuring video, movies, TV, music, sports, games, cars, humor and more, announced polling results today, on the most anticipated game preview of E3.

Polling across CraveOnline's family of owned and operated entertainment sites such as ActionTrip.com (http://www.actiontrip.com/) and GameRevolution.com (http://www.gamerevolution.com/), with over 36 million unique visitors a month, 26% of young men ages 18-34 selected 'Star Wars: The Force Unleashed', as the most anticipated game of the annual gaming conference.

   Closely following in nomination were:    Gears of War 2 -- 25%   Fallout 3 -- 17%   Mortal Kombat vs. DC Universe -- 12%   Resident Evil 5 -- 6%   Left 4 Dead -- 5%   Sonic Unleashed -- 3%   Street Fighter IV -- 3%   Spore -- 2%   MadWorld -- 1%    
"The Star Wars brand continues to be a powerful force in the market, regardless of the format," stated Ahmad Childress, Editor-in-Chief of CraveOnline. "Gamers and Star Wars fans are really excited to see new 'Star Wars: The Force Unleashed' content."

About CraveOnline.com

CraveOnline.com (http://www.craveonline.com/) is a leading lifestyle destination for young men ages 18-34 and also serves as the demographic/psychographic hub for a family of other male-centric web properties featuring video, movies, TV, music, sports, games, cars, humor and more. As one of the fastest growing destinations on the web with sites like ComingSoon.net, Sherdog.com, ActionTrip.com, Superherohype.com and SpikedHumor.com. CraveOnline attracts over 32 million unique visitors per month, and is larger than leading competitor Heavy Networks and twice the size of Maxim. For advertisers, opportunities for sponsorship and creative integration go beyond the banner to make marketing messages an uninterrupted part of the user experience. Recent brand advertisers include Hanes, Wrigley, Burger King, Axe, 20th Century Fox and Rockstar Videogames. The company is based in Los Angeles with sales offices in New York, Chicago and San Francisco. CraveOnline is part of AtomicOnline (http://www.atomiconline.com/), a diversified online media company.

    CONTACT:    Erica Schrag    Manager, Public Relations & Marketing    [email protected]    310.828.0056 x.395  


CONTACT: Erica Schrag, Manager, Public Relations & Marketing,+1-310-828-0056, ext. 395, [email protected], for CraveOnline

Web site: http://www.atomiconline.com/http://www.craveonline.com/