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4Kids Entertainment to Report 2008 Second Quarter Results on Monday, August 11, 2008

July 28, 2008

4Kids Entertainment, Inc. (NYSE: KDE), the children’s entertainment and merchandise licensing powerhouse, today announced it plans to report second quarter results for fiscal 2008 on Monday, August 11, 2008, before the start of market trading on the New York Stock Exchange.

Management will host a conference call at 9:00 a.m. ET on Monday, August 11, 2008, to discuss the latest corporate developments and results. The conference call will be broadcast over the Internet as a “live” listen only web cast.

To listen, please go to www.4KidsEntertainment.com or www.kcsa.com/Audio.html approximately twenty minutes before the conference call is scheduled to begin to register as well as download and install any necessary audio software. The web cast will be archived for 30 days.

About 4Kids Entertainment, Inc.

With U.S. headquarters in New York City, regional offices for its trading card business in San Diego, California and international offices in London, 4Kids Entertainment, Inc. (NYSE: KDE) is a global organization devoted to the creation, development, production, broadcasting, distribution, licensing and manufacturing of children’s entertainment products.

Through its subsidiaries, 4Kids produces animated television series and films, distributes 4Kids’ produced or licensed animated television series for the domestic and international television and home video markets, licenses merchandising rights worldwide to 4Kids’ owned or represented properties, operates Web sites to support 4Kids’ owned or represented properties, and produces and markets collectible trading card games. Additionally, the Company programs and sells the national advertising time in a four-hour “4KidsTV” block which airs on nearly 200 affiliated FOX television stations Saturday mornings. Beginning in September 2008, the Company will also program and sell the national advertising time in the five-hour Saturday morning block on The CW television network.

Additional information is available on the www.4KidsEntertainment.com corporate web site and at the www.4Kids.tv game station site.




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