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Optimum Rewards to Host Free Advance Screening of Highly Anticipated Feature Film – ‘Star Wars: The Clone Wars’

August 5, 2008

BETHPAGE, N.Y., Aug. 5 /PRNewswire-FirstCall/ — Cablevision Systems Corp. today announced special free advance screenings of the new animated feature film — “Star Wars: The Clone Wars” — at eight Clearview Cinemas, exclusively for Optimum Rewards members. The screenings will take place at select theaters in Long Island, New Jersey, Westchester and Rockland Counties, making it possible for Optimum Rewards members and their guests to experience the film a day before its theatrical release.

Optimum Rewards is a free rewards program — Cablevision’s way of saying “Thank You” to customers who have all three Optimum Services: iO TV(R) service with Family cable and above, Optimum Online(R) and Optimum Voice(R). Customers can quickly and easily sign up for Optimum Rewards membership at http://www.optimumrewards.com/.

Optimum Rewards members can reserve up to four free tickets per household, and can receive full details on this special event, by visiting the Optimum Rewards Web site at http://www.optimumrewards.com/. Ticket reservations will be taken through the Web site starting at 1:00 p.m. on Thursday, August 7, and will be awarded on a first-come, first-served basis, while supplies last. The screenings will all occur at 7:00 p.m. on Thursday, August 14 at the following Clearview Cinemas locations:

   -- Cinema 12 -- Parsippany, NJ   -- Middlebrook Cinema 10 -- Ocean Township, NJ   -- Ridgewood Warner Quad -- Ridgewood, NJ   -- New City Cinema 6 -- New City, NY   -- Mt. Kisko Cinema 5 -- Mt. Kisko, NY   -- Babylon Cinema Triplex -- Babylon, NY   -- Soundview Cinemas -- Port Washington, NY   -- Herricks Cinema 4 -- New Hyde Park, NY    

“This private screening is just one of the many benefits available exclusively to Optimum Rewards members,” said Gemma Toner, Cablevision’s senior vice president of marketing and business development. “We are very pleased to partner with Clearview Cinemas, Warner Bros. and Lucasfilm to make this special event possible.”

Attendees of the screenings are encouraged to dress up as their favorite Star Wars character to get into the spirit of the event. There will be special surprises at each theater location, and attendees will receive a souvenir Yoda bag, in cooperation with Turner Broadcasting System, and Cartoon Network.

STAR WARS takes on a dazzling new look in the first-ever animated feature from Lucasfilm Animation — STAR WARS: THE CLONE WARS. As the Clone Wars sweep through the galaxy, the heroic Jedi Knights struggle to maintain order and restore peace. More and more systems are falling prey to the forces of the dark side as the Galactic Republic slips further and further under the sway of the Separatists and their never-ending droid army. Anakin Skywalker and his Padawan learner Ahsoka Tano find themselves on a mission with far-reaching consequences, one that brings them face-to-face with crime lord Jabba the Hutt. But Count Dooku and his sinister agents, including the nefarious Asajj Ventress, will stop at nothing to ensure that Anakin and Ahsoka fail at their quest. Meanwhile, on the front lines of the Clone Wars, Obi-Wan Kenobi and Master Yoda lead the massive clone army in a valiant effort to resist the forces of the dark side.

Optimum Rewards provides members with an automatic bottom-of-the-bill monthly discount and, upon registration for the program, additional benefits including:

   -- Discounted and free movie nights at all Clearview Cinemas   -- Special ticket offers to great entertainment at Madison Square Garden      and Radio City Music Hall   -- Exclusive opportunities to play to win once-in-a-lifetime Unique      Experiences   -- Shopping discounts     ABOUT CABLEVISION  

Cablevision Systems Corporation is one of the nation’s leading media and entertainment companies. Its cable television operations serve more than 3 million households in the New York metropolitan area. The company’s advanced telecommunications offerings include its iO TV(R) digital television, Optimum Online(R) high-speed Internet, Optimum Voice(R) digital voice-over-cable, and its Optimum Lightpath integrated business communications services. Cablevision operates several successful programming businesses, including AMC, IFC, Sundance Channel and WE tv, through Rainbow Media Holdings LLC, and serves the New York area as publisher of Newsday and other niche publications through Newsday LLC. In addition to these businesses, Cablevision owns Madison Square Garden and its sports teams, the New York Knicks, Rangers and Liberty. The company also operates New York’s famed Radio City Music Hall, the Beacon Theatre, and the Chicago Theatre, and owns and operates Clearview Cinemas.

Cablevision Systems Corp.

CONTACT: Jim Maiella of Cablevision Systems Corp., +1-516-803-3947

Web site: http://www.cablevision.com/http://www.optimumrewards.com/




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