Charter Launches Disney Family Movies Subscription Video On Demand Service
Posted on: Monday, 11 August 2008, 12:00 CDT
Charter Communications, Inc. (NASDAQ:CHTR) announced today that it has entered into an agreement with Disney-ABC Domestic Television to launch a subscription video on demand (SVOD) entertainment service featuring classic and contemporary movies and animated shorts from The Walt Disney Studios.
Disney Family Movies features a dozen Disney movies and animated shorts. Titles will remain in rotation for about a month, with new titles added weekly. The rotating titles will have broad appeal, targeting children, teens, adults, and families. Initially, Disney Family Movies includes Honey, I Shrunk the Kids; Air Buddies; Disney Princess Enchanted Tales: Follow Your Dreams; Tarzan & Jane; Geppetto and others.
"Charter is pleased to have developed this service with Disney-ABC Domestic Television and serve as their launch partner on this exciting new venture," said Maria Rothschild, Senior Director of Video Product Management for Charter. "Disney Family Movies is entertainment the whole family can enjoy together and a great value for our customers. With Disney Family Movies, in addition to our VOD movie line up of new releases, blockbusters, free movies, and high definition selections, Charter is the place for movies on television."
"We are delighted to be offering a family-friendly entertainment service featuring universally treasured Disney titles to Charter's customers," added Dan Cohen, executive vice president, pay television and interactive media, Disney-ABC Domestic Television. "This unique Disney offering is the first of its kind, generating an innovative use of the SVOD technology."
Disney Family Movies can be added to Charter Digital Cable(R) for only $4.99 per month. For more information, or to order Disney Family Movies, call Charter at 1-888-GET-CHARTER (1-888-438-2427).
About Charter Communications
Charter Communications, Inc. is a leading broadband communications company and the third-largest publicly traded cable operator in the United States. Charter provides a full range of advanced broadband services, including advanced Charter Digital Cable(R) video entertainment programming, Charter High-Speed(R) Internet access, and Charter Telephone(R). Charter Business(TM) similarly provides scalable, tailored, and cost-effective broadband communications solutions to business organizations, such as business-to-business Internet access, data networking, video and music entertainment services, and business telephone. Charter's advertising sales and production services are sold under the Charter Media(R) brand. More information about Charter can be found at www.charter.com.
About Disney-ABC Domestic Television
Disney-ABC Domestic Television's pay television and interactive media division is a leading distributor of movies in the video-on-demand arena. DADT distributes movies domestically from The Walt Disney Studios, including titles from Walt Disney Pictures, Disney-Pixar, Touchstone Pictures, Hollywood Pictures, and Miramax Films. It currently licenses movies through a wide range of distributors and platforms including cable MSOs, satellite companies, internet distributors, telcos, mobile operators, and via other emerging technologies.
Source: Business Wire
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