September 22, 2008
Pageflex and InfoTrends to Host E-Enablement Webinar
Pageflex, a division of Bitstream Inc. (NASDAQ: BITS, www.bitstream.com) and a leading developer of enterprise variable data publishing and web-to-print solutions, in conjunction with InfoTrends, the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry, announced today they will be hosting a webinar on the results of the InfoTrends study E-enablement: The Future of Graphic Communications. This webinar will serve as an important resource for print service providers as they evaluate their current Internet strategies and plan for the future. The webinar will be held Thursday, September 25, 2008 2:00 pm (EST).
InfoTrends defines e-enablement as the business processes related to marketing, buying, selling and producing print products. Their study finds that while e-enablement has changed the normal order of the graphic communications value chain, it has been moving in confusing fits and starts over the past few years. Looking to the future, as Web-to-Print technologies become more mainstream, there will be substantial changes driven by digital print market expansion, cross marketing, media and workflow integration. This webinar will help print service providers navigate these changes and develop a strategy for future growth.The webinar will be led by industry expert Barbara Pellow, Group Leader at InfoTrends. Ms. Pellow is a frequent speaker at industry events and recognized author, with extensive experience working with companies to help them create sales and marketing strategies. Before joining InfoTrends, Ms. Pellow was the Chief Marketing Officer of Kodak's Graphic Communications Group, where she was responsible for all marketing activities for the division.
Joining Ms. Pellow on the webinar will be Joe Metzger, President of Metzgers Printing + Mailing in Toledo, Ohio. Using new business models combined with e-enabled technologies, Mr. Metzger has led the thirty-year-old printing company into a period of substantial growth as a marketing service provider.
To register for the webinar, click here or contact s[email protected]
InfoTrends, a Questex company, is the leading worldwide market research and strategic consulting firm for the digital imaging and document solutions industry. We provide research, analysis, forecasts, and advice to help clients understand market trends, identify opportunities, and develop strategies to grow their businesses. Additional information about InfoTrends is available on the Web at www.infotrends.com.
About the Pageflex Platform
Pageflex offers unparalleled design control with powerful graphic design features created specifically for variable publishing. The platform produces rich, creative, award-winning document designs that look like they were given the individual attention of a graphic designer but were, in reality, created on-the-fly with Pageflex variable publishing technology.
Bitstream Inc. (NASDAQ: BITS) is a software development company focused on bringing unique software products to a wide variety of markets. The company's core software products include award-winning fonts and font rendering software, mobile browsing and messaging software and variable data publishing and web-to-print software for personalized marketing. For more information about Bitstream please visit www.bitstream.com.
Bitstream and MyFonts.com are registered trademarks or service marks, and Pageflex, the Bitstream logo and ThunderHawk are trademarks, of the Company. Other technologies and brand names are used for information only and remain trademarks or registered trademarks of their respective companies.