October 30, 2008
Scholastic Corporation (SCHL) CFO/CAO and President of Scholastic Media to Ring the NASDAQ Stock Market Opening Bell to Celebrate a GOOSEBUMPS(Tm) Halloween
ADVISORY, Oct. 30, 2008 (GLOBE NEWSWIRE) --
What: Maureen O'Connell, Chief Financial Officer and Chief Administrative Officer, Scholastic Corporation (Nasdaq:SCHL), and Deborah Forte, President of Scholastic Media division of Scholastic, the global children's publishing, education and media company, will preside over the opening bell to celebrate Halloween 2008. Ms. O'Connell and Ms. Forte will be joined by children outfitted in their Halloween costumes to celebrate GOOSEBUMPS(tm) and launch the brand-new Goosebumps HorrorLand(tm) Video Game. Halloween marks the culmination of Goosebumps "Shriek Week," a ghoulish week-long countdown to the launch of the new video game, consisting of a national marketing campaign that includes retail events and national advertising and Jumbo Tron ad in Times Square. Following the Market Open, Scholastic Media will be hosting a Halloween "Goosebumps Challenge" in Times Square, where the world's fastest pumpkin carver, elementary schoolteacher, Stephen Clarke, will attempt to break his Guinness World Record for the Most Pumpkins Carved In One Hour. Where: NASDAQ MarketSite - 4 Times Square - 43rd & Broadway - Broadcast Studio When: Friday, October 31, 2008 at 9:15 a.m. - 9:30 a.m. EST Contacts: Kyle Good Scholastic Corporation (212)343-4563 [email protected] NASDAQ MarketSite: Jolene Libretto 646.441.5220 [email protected]
An audio transmission of the Opening Bell is also available from 9:20 a.m. to 9:35 a.m. on uplink IA6 C band / transponder 24, downlink frequency 4180 horizontal. The feed can be found on Ascent fiber 1623 as well.
A live webcast of the NASDAQ Opening Bell will be available at: http://www.nasdaq.com/reference/marketsite_about.stm.
To obtain a hi-resolution photograph of the Market Open, please go to http://www.nasdaq.com/reference/marketsite_events.stm and click on the market open of your choice.
Scholastic Corporation (Nasdaq:SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology and children's media. Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys. The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs and school-based book fairs, retail stores, schools, libraries, television networks and the Company's Internet Site, www.scholastic.com.
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