October 30, 2008

Scholastic Corporation (SCHL) CFO/CAO and President of Scholastic Media to Ring the NASDAQ Stock Market Opening Bell to Celebrate a GOOSEBUMPS(Tm) Halloween


    What:  Maureen O'Connell, Chief Financial Officer and Chief Administrative  Officer, Scholastic Corporation (Nasdaq:SCHL), and Deborah Forte,  President of Scholastic Media division of Scholastic, the global  children's publishing, education and media company, will preside over  the opening bell to celebrate Halloween 2008. Ms. O'Connell and Ms.  Forte will be joined by children outfitted in their Halloween costumes  to celebrate GOOSEBUMPS(tm) and launch the brand-new Goosebumps  HorrorLand(tm) Video Game.   Halloween marks the culmination of Goosebumps "Shriek Week," a  ghoulish week-long countdown to the launch of the new video game,  consisting of a national marketing campaign that includes retail  events and national advertising and Jumbo Tron ad in Times Square.  Following the Market Open, Scholastic Media will be hosting a  Halloween "Goosebumps Challenge" in Times Square, where the world's  fastest pumpkin carver, elementary schoolteacher, Stephen Clarke, will  attempt to break his Guinness World Record for the Most Pumpkins  Carved In One Hour.   Where:  NASDAQ MarketSite - 4 Times Square - 43rd & Broadway - Broadcast Studio   When:  Friday, October 31, 2008 at 9:15 a.m. - 9:30 a.m. EST   Contacts:  Kyle Good  Scholastic Corporation  (212)343-4563  [email protected]   NASDAQ MarketSite:  Jolene Libretto  646.441.5220  [email protected] 

Feed Information:

The Opening Bell is available from 9:20 a.m. to 9:35 a.m. on Galaxy 28 C/9, downlink frequency 3880 horizontal. The feed can also be found on Ascent fiber 1623. If you have any questions, please contact Jolene Libretto at (646) 441-5220.

Radio Feed:

An audio transmission of the Opening Bell is also available from 9:20 a.m. to 9:35 a.m. on uplink IA6 C band / transponder 24, downlink frequency 4180 horizontal. The feed can be found on Ascent fiber 1623 as well.


A live webcast of the NASDAQ Opening Bell will be available at: http://www.nasdaq.com/reference/marketsite_about.stm.


To obtain a hi-resolution photograph of the Market Open, please go to http://www.nasdaq.com/reference/marketsite_events.stm and click on the market open of your choice.

About Scholastic:

Scholastic Corporation (Nasdaq:SCHL) is the world's largest publisher and distributor of children's books and a leader in educational technology and children's media. Scholastic creates quality educational and entertaining materials and products for use in school and at home, including children's books, magazines, technology-based products, teacher materials, television programming, film, videos and toys. The Company distributes its products and services through a variety of channels, including proprietary school-based book clubs and school-based book fairs, retail stores, schools, libraries, television networks and the Company's Internet Site, www.scholastic.com.

This news release was distributed by GlobeNewswire, www.globenewswire.com