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Gameloft Announces Exclusive Mobile Games Licensing Agreement With Marvel Entertainment for Spider-Man and Iron Man 2

November 3, 2008

NEW YORK, November 3 /PRNewswire-FirstCall/ — Gameloft, a leading developer and publisher of mobile and console games, today announced an exclusive multi-year, multi-product mobile game licensing agreement with top-tier entertainment company Marvel Entertainment. The agreement commences in 2009 with mobile games based upon the legendary comic book adventures of Spider-Man, as well as a mobile game based upon Iron Man 2, 2010′s blockbuster sequel to the $570 million worldwide box office smash.

“Marvel has introduced some of the most iconic and renowned characters ever created, and has successfully brought them to life via every mass-market entertainment platform available,” said Michel Guillemot, president, Gameloft. “We are excited to partner with them and bring a new vision of creativity and excitement to the mobile platform through one of the strongest development and distribution networks in the industry.”

“Gameloft has earned its well-deserved reputation for excellence as a developer and publisher of top-selling mobile games,” said Ira Rubenstein, Executive Vice President, Marvel’s Global Digital Media Group. “When you combine that level of execution with worldwide distribution, it is easy to see why Gameloft is the ideal partner to bring Spider-Man and Iron Man 2 to mobile gaming.”

Spider-Man will be Gameloft’s first Marvel Comics-based mobile game to be released in 2009 across all major carrier decks. For more information go to http://www.gameloft.com/.

About Gameloft

Gameloft is a leading international publisher and developer of video games for mobile phones and consoles. Established in 1999, it has emerged as one of the top innovators in its field. The company creates games for mobile handsets equipped with Java, Brew or Symbian technology. The total number of games-enabled handsets is anticipated to exceed four billion units by 2012. Gameloft games are also available to players on WiiWare and DS, Microsoft’s Xbox LIVE Arcade, Apple’s iPod, iTouch and iPhones, and PCs.

Partnership agreements with leading licensors and sports personalities such as Ubisoft Entertainment, Universal Pictures, ABC, Dreamworks Animations SKG, Endemol, 20th Century Fox, Viacom, Sony Pictures, Touchtone Television, Warner Bros., FifPro, Ferrari, Paris Hilton, Gus Hansen, Kobe Bryant, Derek Jeter, Reggie Bush, Chuck Norris, Jonny Wilkinson or Robinho allow Gameloft to form strong relationships with international brands. In addition to the partnerships, Gameloft owns and operates titles such as Block Breaker Deluxe, Asphalt: Urban GT and New York Nights.

Through agreements with major telephone wireless carriers, handset manufacturers, specialized distributors and its online shop, Gameloft has a distribution network in over 80 plus countries.

Gameloft has worldwide offices in New York, San Francisco, Seattle, Montreal, Mexico, Buenos Aires, Bogota, Sao Paulo, Santiago Paris, London, Cologne, Milan, Madrid, Lisbon, Copenhagen, Warsaw, Helsinki, Vienna, Bucharest, New Delhi, Seoul, Kuala Lumpur, Jakarta, Beijing, Hong Kong, Singapore, Tokyo and Sydney. Gameloft is listed on Euronext Paris (ISIN: FR0000079600, Bloomberg: GFT FP, Reuters: GLFT.PA)

About Marvel

Marvel Entertainment, Inc. is one of the world’s most prominent character-based entertainment companies, built on a proven library of over 5,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in licensing, entertainment (via Marvel Studios and Marvel Animation) and publishing (via Marvel Comics). Marvel’s strategy is to leverage its franchises in a growing array of opportunities around the world, including feature films, consumer products, toys, video games, animated television, direct-to-DVD and online. For more information visit http://www.marvel.com/.

For more information, visit http://www.gameloft.com/

Gameloft

CONTACT: For further information, please contact: Sanette Chao,Director, Public Relations – +1-212-994-2495 – Sanette.chao@gameloft.com




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