Sajan Sponsors Gilbane Group Case Study on Club Car’s Strategy for Multilingual Product Communications

December 3, 2008

RIVER FALLS, Wis., Dec. 3 /PRNewswire/ — Sajan, the leader in on-demand
language translation technology and services, announced today the publication
of their case study titled Broadening Product Lifecycle Management: Club Car’s
Strategy for Multilingual Product Communications. The case study is a joint
effort with Ingersoll Rand Club Car, the world’s largest provider of golf cars
and commercial utility vehicles, The Gilbane Group, and Sajan.

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The acceleration of global product design and manufacturing creates a
parallel increase in the need for multilingual communications. By broadening
Club Car’s product lifecycle management strategy to include multilingual
product content, Club Car designed a Global Content Value Chain (GCVC) that
delivers operational efficiency and customer satisfaction. Corporate goals for
the initiative included reducing process complexities, lowering production
costs, and speeding time to global markets.

This case study examines the approach that Club Car implemented, what
makes it work, and how Sajan contributes to the company’s projected savings of
$450,000 over a three-year period.

“Club Car distributors, particularly in Latin America, have become more
positive in their commitment to Club Car since we increased the availability
of multilingual product communications,” says Jane Whittington,
Manager — Sales Support, Club Car. “They truly appreciate that multilingual
Owner’s and Maintenance & Service Manuals are delivered faster and with
greater quality and consistency worldwide.”

“Ingersoll Rand Club Car has a clear strategy for product communications,
based on a Global Content Value Chain focused on product content. Their
investments in people, process and technology have enabled Club Car to achieve
great success with multilingual communications, as well as to ensure their
GCVC continues to evolve and mature,” notes Karl Kadie, Senior Analyst,
Gilbane Group. “In addition, their technical publications team, in conjunction
with Sajan, established a seamless connection between authoring and
localization/translation that leverages common language assets across all
forms of product documentation. Results include faster time to market, greater
consistency and quality, and decreased translation costs.”

“Collectively, Club Car and Sajan worked on implementing a process that
would provide lasting benefits for their international communications. Sajan’s
ability to work with Club Car on an incremental implementation strategy
provides for immediate and continuing positive effects on return on investment
and consistent global communications.” — Vern Hanzlik, CMO, Sajan.

Sajan is the innovative way to obtain language translation. Sajan’s
language translation services use advanced process and quality management
through our next generation technology. Sajan’s patent-pending data management
and on-demand collaboration and workflow platform create a unique blend of
technology and service, resulting in the most advanced and measurable solution
available today.

Website: http://www.sajan.com

Gilbane Group Inc. is an analyst and consulting firm that has been writing
and consulting about the strategic use of information technologies since 1987.
We have helped organizations of all sizes from a wide variety of industries
and governments. We work with the entire community of stakeholders including
investors, enterprise buyers of IT, technology suppliers, and other consultant
and analyst firms. We have organized over 50 educational conferences in North
and Europe. Information about our widely-read newsletter, consulting &
advisory services, reports, white papers, case studies and analyst blogs is
available at http://gilbane.com.

Website: http://gilbane.com

Club Car is the largest manufacturer of golf cars and utility vehicles in
the world. The company provides products to a variety of markets, including
education, outdoor recreation, government, and hospitality. Club Car has
sustained consistent growth, with an increasing amount of that growth
occurring internationally. Its worldwide distribution network includes over
600 distributor, dealers, and branch locations. Club Car is a product group
within Ingersoll Rand, a $17 billion manufacturing giant that generates a
significant portion of their revenues from outside the U.S.

Website: http://www.clubcar.com


Source: newswire

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