McDonald’s ‘Discover Michigan Skiing’ Makes Learning to Ski or Ride a Breeze

January 5, 2009

CLARKSTON, Mich., Jan. 5 /PRNewswire/ — Ski areas across the state have
teamed up with Michigan McDonald’s restaurants to offer a popular and very
affordable introduction to the sport of skiing and snowboarding, called
Discover Michigan Skiing.

The program, which has run every January for the past 15 years, includes a
beginner lesson, ski or snowboard rental equipment and a beginner-area ski
lift pass or cross-country trail pass. Twenty-four ski facilities are
offering the package, which will be honored from January 5 through January 31,
. The price for the Discover Michigan Skiing program – downhill or
cross-country skiing – is $30 for adults and $25 for children seven to 14
years old. The snowboard price is $40, for everyone 10 years and older.

The lesson normally covers basic maneuvering on skis or snowboards,
including stopping, turning, riding the lifts, and getting up from a fall.

To sign up, interested beginners must have a Discover Michigan Skiing
Value Voucher. They are available at participating Michigan McDonald’s
restaurants and Michigan Snowsports Industries Association (MSIA) retail ski
stores while quantities last. A printable voucher is also available online at
www.goskimichigan.com . The voucher lists all ski facilities offering the
program. Participants choose the place they wish to visit and then must call
to pre-register. Ski facility personnel will give instructions on what to
wear and where to meet.

Program times differ from ski area to ski area and skiers must call for
reservations. Steve Kershner, MSIA chairman and director of skiing for Shanty
Creek in Bellaire, suggests calling as early as possible, since lesson times
fill quickly.

As a special bonus, everyone who completes the program will receive a
packet of ski information in the mail, including a coupon valid for $20 off
the purchase of $100 or more in ski-related merchandise at participating MSIA
retail ski shops.

Participating ski areas include: Apple Mountain in Freeland; Big
Powderhorn in Bessemer; Bittersweet in Otsego; Boyne Highlands of Harbor
; Boyne Mountain of Boyne Falls; Caberfae Peaks of Cadillac; Cross
Country Ski Headquarters of Roscommon; Hanson Hills of Grayling; Marquette
Mountain of Marquette; Mont Ripley in Houghton; Mt. Brighton of Brighton; Mt.
Holiday of Traverse City; Mt. Holly in Holly; Mt Zion in Ironwood; Norway
Mountain in Norway; Nubs Nob in Harbor Springs; Pine Knob in Clarkston; Pine
Mountain of Iron Mountain; Shanty Creek of Bellaire; Ski Brule in Iron River;
Swiss Valley Ski Area of Jones; The Homestead of Glen Arbor; Timber Ridge Ski
Area of Gobles; and Treetops Resort of Gaylord.

For more information, go to www.goskimichigan.com and click on Discover
Michigan Skiing-or call MSIA at (248) 620-4448.

SOURCE Michigan Snowsports Industries Association

Source: newswire

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