Go Internet Media Raises US $10 Million From Kennet Partners
Internet Advertising Network specializing in customized consumer acquisition
services for vertical markets, announced today that it has secured US
million
provides growth equity to technology businesses in
The financing will be used to fund Go Internet Media’s continued rapid
growth by expanding its sales force and strengthening its balance sheet.
and President of Go Internet Media, Inc., on the Board of Directors.
Go Internet Media was founded in 2004 with the mission of building
practical and resource-rich vertical-market portals to help consumer marketing
companies, such as post-secondary education institutions, reach and acquire
highly qualified customers. Today, the company operates two profitable
divisions: AcademixDirect and RevenueLoop. Popular sites include
http://www.searchbydegree.com and http://www.freeeducationguide.com.
“Internet Media is a great example of a founder-led business that has been
bootstrapped profitably to a sizable revenue base. Enthusiasm for the
company’s services has been exceptional,” said
of Kennet.
AcademixDirect supports over 1,000 nationwide colleges’ and universities’
advertising efforts by offering relevant information to their target
audiences. The students are matched up with the school(s) that best fits
their interests. In a matter of seconds, the lead is delivered to
institutions, allowing the two to connect. This model increases appointment
rates, exposure for the academic institution and ultimately, enrollment rates.
RevenueLoop is an online advertising network for publishers and
advertisers. This division uses ‘crowdsourcing’ to tap a broad network of
online marketing experts for selected customer acquisition programs supporting
national organizations.
“The redirection of advertising budgets towards more performance-based
solutions combined with the company’s innovative technology and strong
customer focus have allowed Go Internet Media to experience tremendous growth
despite the current economic environment,” said
Kennet.
alliance with Kennet and new infusion of capital will fuel the continued
growth of our organization. It will allow us the opportunity to take a
leading position within the Post-Secondary Education interactive marketing and
Cost Per Action (CPA) affiliate marketing industries.”
About Go Internet Media, Inc.
Headquartered in
traction as an industry leader in lead generation for the education market.
The combination of exclusive offerings, extensive industry background and
strong ROI-focused philosophy uniquely positions Go Internet Media for growth.
Founded in 2004, Go Internet Media operates two business units: AcademixDirect
and RevenueLoop. AcademixDirect is a rapidly growing technology leader in
online marketing, poised to gain market share in the post-secondary school
sector, while RevenueLoop expands the company’s market reach beyond the
education industry to affiliate-based online advertising. RevenueLoop.com is
a 100% CPA, performance-based advertising network that matches advertising
campaigns with successful publishers to drive exposure and lead generation to
exclusive campaigns. The company is funded exclusively by Kennet. For more
information please visit http://www.gointernetmedia.com
About Kennet
Kennet is a leading international private equity firm that invests in
growth companies in
technology-enabled business services, offering expansion capital to businesses
that want to accelerate growth and build exceptional shareholder value in
partnership with an experienced investor. Kennet has funds under management
in excess of
Kennet Partners Limited is authorized and regulated in the U.K. by the
Financial Services Authority. For more information visit www.kennet.com.
SOURCE Go Internet Media, Inc.