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Americans Believe Nation's Critical Issues will Improve During Barack Obama Presidency

Posted on: Monday, 19 January 2009, 12:35 CST

- Results of post speech study to be released Tuesday -

FLEMINGTON, N.J., Jan. 19 /PRNewswire/ -- A study conducted among 3,772 self-reported Democrats, Republicans and Independents revealed that the majority of Americans believe that the key issues facing the nation will improve during the next four years with Barack Obama in office.

(Logo: http://www.newscom.com/cgi-bin/prnh/20071204/NYTU133LOGO )

The study was conducted by HCD Research during January 13-15 to obtain Americans' perceptions of Barack Obama and what effect his presidency will have on the nation's critical issues, including the economy, health care, education, the war in Iraq and energy supply and creation.

A follow-up study with the same questions and respondents will be conducted on January 20, 2009, after the Presidential Inauguration speech. The results of both studies will be compared to see if Americans' perceptions changed after viewing the speech. The results of the inaugural speech study will be available approximately 90 minutes after the speech at: www.mediacurves.com

In addition, participants' emotions will be measured using the Ayer Emotion battery, which allows viewers to select from a list of nine positive and nine negative emotions to indicate the emotions they felt while watching the speech.

Among the findings: Please indicate how you think each of the following areas will change over the next 4 years: The condition of the US Economy Not Total Democrats Republicans Independents Registered Will worsen 22% 14% 37% 24% 19% Will remain the same 10% 8% 15% 9% 11% Will improve 58% 69% 37% 55% 60% I'm not sure 10% 9% 11% 13% 10% The nation's healthcare coverage Not Total Democrats Republicans Independents Registered Will worsen 16% 9% 30% 18% 16% Will remain the same 29% 21% 39% 30% 36% Will improve 44% 61% 19% 40% 36% I'm not sure 11% 9% 11% 12% 13% The nation's educational system Not Total Democrats Republicans Independents Registered Will worsen 14% 8% 26% 16% 15% Will remain the same 36% 28% 47% 39% 43% Will improve 39% 54% 17% 33% 32% I'm not sure 11% 10% 10% 13% 11% The situation in the war in Iraq Not Total Democrats Republicans Independents Registered Will worsen 12% 7% 22% 10% 13% Will remain the same 18% 14% 22% 20% 22% Will improve 59% 68% 44% 57% 54% I'm not sure 12% 11% 11% 13% 11% The issue of energy supply and creation Not Total Democrats Republicans Independents Registered Will worsen 13% 8% 23% 14% 13% Will remain the same 26% 21% 35% 27% 25% Will improve 46% 57% 28% 44% 48% I'm not sure 14% 15% 13% 15% 14%

The Media Curves web site provides the media and general public with a venue to view Americans' perceptions of popular and controversial media events and advertisements.

HCD Research is a communications research company headquartered in Flemington, NJ. The company's services include traditional and web-based communications research. For additional information on HCD Research, access the company's web site at www.hcdi.net or call HCD Research at 908-788-9393.

SOURCE HCD Research

Source: PR Newswire

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