Best-Selling Author Dan Poynter Selects Smashwords to Publish New Book, The Self-Publishing Manual Volume 2

February 6, 2009

LOS GATOS, Calif., Feb. 6 /PRNewswire/ — Smashwords
(http://www.smashwords.com), a publisher of ebooks from independent authors,
today announced that Dan Poynter, author of the best-selling Dan Poynter’s Self-Publishing Manual, now in its 30th year of continuous publication, has
selected Smashwords as the first digital publisher for the book’s much
anticipated sequel, the Self-Publishing Manual Volume 2.

The book teaches authors how to take advantage of new technology and
techniques to write their book faster, publish it for less, and use social
media for promotion.

“Smashwords is a perfect example of the exciting new tools available to
help authors publish, promote and sell their books,” said Dan Poynter.
“Authors simply upload their finished manuscript as a Microsoft Word file and
then Smashwords automatically converts it into multiple DRM-free ebook
formats, ready for immediate sale.”

The book is priced at $7.97 and is available now in multiple DRM-free
ebook formats at http://www.smashwords.com/books/view/607. The first ten
percent of the book can be read as a free sample. The book is also available
for immediate sampling and purchase for the over one million iPhone and iPod
Touch users of the Stanza e-reading app from the Smashwords Stanza store.

“I’m honored Dan Poynter selected Smashwords as the very first publishing
venue for this timely new book,” said Mark Coker, founder of Smashwords. “ Dan
has been a vocal self publishing advocate for nearly 30 years, and has
helped train and inspire thousands of book authors, myself included. Despite
the challenges faced by the book publishing industry, indie authors everywhere
enjoy greater opportunities today than ever before to publish their book and
reach their audience.”

In an exclusive interview yesterday on the Smashwords blog at
http://tinyurl.com/cok38h, Poynter discussed his views on the future of
publishing. When asked to comment on the turmoil in the book publishing
industry, Poynter predicted dramatic changes ahead.

Said Poynter, “The large six publishers in New York have not altered their
business plans since 1947. The downturn in the economy did not cause their
problems but economics are making them reexamine the ways they do business.
Brick-and-mortar store sales are decreasing. Online sales are increasing. We
will see smaller advances, the elimination of returns, the abolishment of the
three annual selling seasons and the proliferation of eBooks. pBook (paper)
sales are decreasing. eBook sales are increasing. With change comes
opportunity. The 86,000 self-publishers in the U.S. are prepared because they
are closer to their subject than a large publisher and, being more nimble, are
quicker to adapt to trends, conditions and changes. It takes a large publisher
18 months from manuscript to shelf. Smashwords can get your book out at the
speed of light.”

In fact, Poynter published with Smashwords in record time. His print book
won’t be available for another two weeks.

About Dan Poynter

Since 1969, Dan Poynter has written and published more than 100 books
including Writing Nonfiction, The Self-Publishing Manual, The Skydiver’s
Handbook and The Expert Witness Handbook. He has also created more than 50
reports, nine audio CDs, four video programs, a dozen eBooks and more than 500
magazine articles. Poynter has served as vice-president of the Publishers
Marketing Association, president of the Parachute Industry Association,
chairman of the board of the US Parachute Association and president of the
international hang gliding commission.

Dan can be found on Smashwords at
http://www.smashwords.com/profile/view/DanPoynter. His publishing company,
Para Publishing, is located at http://www.parapublishing.com.

About Smashwords, Inc.

Launched in 2008, privately held Smashwords operates a digital publishing
platform and online book store for independent ebook authors. The free service
puts authors in full control over the publishing, pricing and marketing of
their works. In addition to receiving exposure to hundreds of thousands of
potential readers on the Smashwords web site and via distribution on Stanza,
authors receive up to 85% of the net proceeds from sales of their works. For
readers, Smashwords offers the opportunity to discover exciting new voices in
fiction and non-fiction. Smashwords, Inc. is based in Los Gatos, California,
and can be reached on the web at http://www.smashwords.com/. Visit the
official Smashwords blog at http://blog.smashwords.com/

     Press contacts:

     Mark Coker, Smashwords, Inc.


     email:  first initial second initial at smashwords dot com

     Dan Poynter


     email:  first name last name at ParaPublishing dot com

SOURCE Smashwords, Inc.

Source: newswire

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