starMedia and Jack Daniel’s Launch an Exciting Online Cocktail of Exclusive Entertainment
unique new mini-site StarMedia Lounge — http://jackdaniels.starmedia.com –
to bring the latest in entertainment and cocktails to the Hispanic audience
online. The site features recipes for a range of delicious drinks and video
demonstrations for easy and fun cocktail making at home. What’s more, the
site, which was created exclusively for
range of lifestyle articles on celebrities, gossip, shopping and nightlife.
The combination of exclusive entertainment and delicious cocktails will
make this site a must-visit destination for young and fun-seeking internet
users. Divided into four sections — recipes, videos, lifestyle and gossip –
it is an innovative and user-friendly way to learn about the Jack Daniel’s
range of products.
“starMedia has created a really unique way for people to discover more
AccentMarketing. “The stylish and enjoyable online experience encourages
users to stay, browse and enjoy our products.”
“This is the most extensive online advertising product we have seen.
starMedia’s approach of combining product and lifestyle elements makes this
mini-site far more appealing to customers than traditional online products.”
starMedia.com is a free-to-web global portal connecting more than 24
million Spanish-speakers through the Internet as well as providing them with
the most relevant and extensive information and services. starMedia has local
a subsidiary of the France Telecom Group (NYSE: FTE).