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IncentOne Looks to MWW Group to Help Increase Brand Awareness

Posted on: Wednesday, 25 February 2009, 10:32 CST

Leading Incentive Solutions Provider Hires MWW Group to Spearhead Public Relations, and Authority Positioning Initiatives

EAST RUTHERFORD, N.J., Feb. 25 /PRNewswire/ -- MWW Group (www.mww.com), one of the nation's top ten public relations firms, announced today that it has been retained by IncentOne, the leading provider of integrated incentive solutions. IncentOne, whose clients range from small businesses to the Fortune 500, provides systems, guidance and services that help companies use incentives to positively impact bottom-line business objectives. MWW Group will lead a campaign focused on helping IncentOne grow the brand through public relations, and authority positioning initiatives.

"Rewards and incentive programs can be an extremely powerful tool for generating sales and building and maintaining customer relationships, especially in a tough economy. They are an especially powerful means of generating employee support for and involvement in health and wellness programs, thus helping to reduce related healthcare costs while improving employee productivity and morale. Since it launched nearly twelve years ago, IncentOne has grown into a top player in this category and has a client roster that ranges from small businesses to some of the world's largest and most respected companies," said Michael W. Kempner, president and CEO of MWW Group. "Our team is developing a campaign that will help fuel IncentOne's next phase of growth by leveraging the media to build its brand and introduce the company to new customers and business opportunities."

About IncentOne

IncentOne provides innovative, technology-enabled, incentive-based solutions to help increase revenues, decrease costs and create competitive advantages for clients that range from the Fortune 500 to entrepreneurial firms. IncentOne combines its proven incentive platform with the industry's most comprehensive reward portfolio and Best Practices to provide a powerful tool to drive business objectives. Its programs can positively impact clients' bottom lines by reducing healthcare costs, growing revenue, improving employee productivity, strengthening customer loyalty, and reducing energy use. For more information, please visit www.incentone.com

About MWW Group

MWW Group is one of the nation's top ten public relations agencies and is known for its results-driven approach to public relations and "Aim High ... and Deliver" commitment to client service. For the past four years, MWW Group has been honored with the #1 ranking in the Holmes Report agency client satisfaction survey. MWW Group achieved top rankings in the categories of account leadership, strength of account team, creativity, strategy and planning, and program execution. In 2006, MWW Group was named PR Agency of the Year by The Holmes Report and Mid-size PR Firm of the Year by PR News, in recognition of the firm's growth, strategic account leadership and industry-leading employee retention. MWW Group is part of the Interpublic Group of Companies (NYSE: IPG).

SOURCE MWW Group

Source: PR Newswire

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