• E-mail
• Print
• Comment
• Font Size
• Digg
• del.icio.us
• Discuss article

Mobixell Extends its Mobile Multimedia Messaging Solution With Mobixell Social Media Gateway to Enable Operators to Tap Into the Potential of Social Networks and User Generated Content

Posted on: Monday, 30 March 2009, 07:54 CDT

CTIA 2009, LAS VEGAS, March 30 /PRNewswire/ -- Mobixell, a leading provider of innovative Mobile Multimedia Messaging, Mobile TV, and Mobile Advertising solutions has announced today the introduction of its Social Media Gateway Solution. The solution, which supports adaptation and streaming of social media networks' video, audio, and image content, will enable operators for the first time to offer their subscribers Social Network and User Generated Content directly to their mobile phone over the very popular MMS and SMS services.

Social Media Gateway allows mobile users to communicate with their Social Network communities and receive User Generated Content media without the need to download and install special software or handset clients. Instead, subscribers will be able to use the very same SMS and MMS services they are so familiar and accustomed to.

Avichai Levy, Executive VP Marketing, at Mobixell comments: "Social Media Gateway benefits operators by encouraging subscribers to upgrade to unlimited data packages, and send and receive more MMSs. Furthermore it brings mobile operators to the forefront of the new trend in social communication and interaction."

"User experience is key to the success and uptake of any mobile service. Mobixell's expertise in mobile rich media user experience ensures subscribers will enjoy the maximum potential of their handset's media capabilities by utilizing Mobixell's world leading content adaptation, optimization and delivery solutions" adds Simon Darr, AVP Marketing, at Mobixell. "By utilizing additional Mobixell products, mobile Social Media Gateway can be further enhanced with Mobixell's advertising and viral marketing solutions thereby enabling the creation of new ad-funded business models."

About Mobixell

Mobixell Networks provides a comprehensive range of mobile media solutions to enable service providers to deliver mobile messaging, mobile advertising and mobile TV to over half a billion subscribers worldwide. By partnering with over 300 mobile operators and content players worldwide, including top tier carriers in five continents, Mobixell is helping to create a richer mobile world. Mobixell's solutions focus on enhancing the user experience to increase adoption, encourage customer loyalty, and build on the operators' assets to introduce new revenue streams. Founded in late 2000, Mobixell is a U.S based company with additional offices in the UK, Germany, China and Israel. For more information, visit the company's website at http://www.mobixell.com

SOURCE Mobixell Networks LTD.

Source: PR Newswire

More News in this Category