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IABC Detroit Brings Internationally Renowned Communications Expert Ann Wylie to Detroit April 22, 2009 for a One-Day Writing Seminar

Posted on: Monday, 30 March 2009, 08:00 CDT

Achieve Maximum Impact with your Messages: Writing That Sells

DETROIT, March 30 /PRNewswire/ -- Learn the tricks and techniques that will help you write copy that engages and persuades when the Detroit Chapter of the International Association of Business Communicators (IABC/Detroit) hosts "Writing that Sells," a one-day writing seminar with internationally renowned communications expert Ann Wylie, on April 22, 2009.

This lively and informative one-day seminar is packed with tips and techniques that will teach you how to:

Think Like A Reader.

What's the secret to writing copy that gets read? Understanding how the reader decides what to read - and what to toss

Make Your Copy More Creative.

Steal techniques from fiction writers to make your nonfiction writing more dramatic and compelling

Cut Through the Clutter.

Master a seven-step system for making every piece you write easier to read and understand

Rev Up Readership.

Draw people into your copy, make your copy more accessible - even reach "readers" who won't read

About the Presenter:

Ann Wylie, president of Wylie Communications, is an internationally renowned communications expert who has authored more than a dozen learning tools that help people improve their communication skills. Her work has earned 40 communication awards, including a WIC Clarion and two IABC Gold Quills -- the Pulitzer Prizes of business communications. She has been designated an "IABC Recommended Speaker" for her top ratings at IABC International Conferences.

Networking dinner program plus the full day Wylie Writing Workshop - April 21-22, 2009

$195 - IABC Member

$225 - Non-Member

Wylie Workshop Only - April 22, 2009

$145 - IABC Member

$170 - Non-Member

Rates listed are in U.S. dollars.

Location:

The University of Michigan - Dearborn

Fairlane Center, North Building

19000 Hubbard Drive

Dearborn, MI 48126

For more information and to register visit www.iabcdetroit.com or contact Nancy Skidmore at 248.546.5490.

About IABC/Detroit

IABC/Detroit is one of the largest chapters within the global network of the International Association of Business Communicators (IABC), the only multidisciplinary professional association dedicated to both internal and external communications. It is your connection to a global network of more than 16,000 communications professionals who hold leadership positions in advertising, community relations, corporate communications, development/donor relations, employee/internal communication, fundraising, graphic design, marketing communications, media relations, multi-media production, public relations, and web design. Through IABC - both locally and globally you can connect to peers, jobs, vendors, and customers, as well as find the knowledge and resources you seek to enhance your career or job performance. For more information about IABC/Detroit, visit www.iabcdetroit.com, or to become a member of the global network, visit www.iabc.com.

SOURCE IABC/Detroit

Source: PR Newswire

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