New Ohio Ad Campaign Calls for Taxing All Tobacco Products at Same Rate
Increased Tax Would Raise Critical Funds for State Tobacco Prevention Programs
The radio ad began airing this week on stations across
The funds generated by equalizing the tax on all tobacco products, an estimated
“By increasing the tax on other tobacco products to match the state tax rate on cigarettes,
The products that would be taxed at the same rates as cigarettes include “little cigars,” which look like cigarettes and are often blatantly aimed at children. They are cheaper and more affordable to kids than regular cigarettes because they have lower excise tax rates and they are often sold individually rather than in packs because their classification exempts them from state laws setting minimum pack sizes for cigarettes. Most insidiously, they often have candy and fruit flavors, such as chocolate, vanilla, raspberry, cherry and cinnamon.
As with cigarettes, raising the price of smokeless and other types of tobacco products through state tax increases will prompt a reduction in use, especially among adolescents and young adults. For example, one study found that a 10 percent increase in smokeless tobacco prices reduces adult consumption by 3.7 percent and reduces male youth consumption by 5.9 percent, with two-thirds of that reduction coming from kids stopping any use of smokeless tobacco at all.
Tobacco use is the leading preventable cause of death in the
The ad campaign is funded by the Robert Wood Johnson Foundation in cooperation with the Tobacco-Free Youth Coalition, American Lung Association, American Heart Association, American Cancer Society, and Campaign for Tobacco-Free Kids.
SOURCE Campaign for Tobacco-Free Kids