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The Zimmerman Agency Named Largest Public Relations Firm in Florida for the Seventh Year in a Row

Posted on: Monday, 4 May 2009, 13:34 CDT

-- Two and Three Times Larger Than Other Tallahassee Firms --

TALLAHASSEE, Fla., May 4 /PRNewswire/ -- The Zimmerman Agency, headquartered in Tallahassee, has captured the No. 1 position in Florida as the largest public relations company for the seventh consecutive year by O'Dwyer's, the respected national industry source. The Zimmerman Agency (www.zimmerman.com), in its official leadership spot, is also positioned in the top two nationally of firms synergized with an advertising agency. In addition, PR WEEK, the industry's leading national trade magazine, ranked The Zimmerman Agency first in Florida based on revenue rankings -- nearly double the next Florida firm listed.

The Zimmerman Agency, boasting revenues of nearly $8.2 million in its public relations division, leads other Tallahassee firms in revenues including Ron Sachs Communications with $4 million and Moore Consulting Group with less than $2.8 million. The Zimmerman Agency has total billings exceeding $165 million and employs more than 150 full-time professionals.

"The Zimmerman Agency handles major national consumer brands as well as the most highly visible state programs," says Carrie Englert Zimmerman, co-president, The Zimmerman Agency. "Clients prefer our approach to powerful public relations beyond the basic public affairs bubble."

Florida clients include the successful $20 million Florida Tobacco Prevention Program; Florida Prepaid College Board, the nation's largest higher level prepaid program; the Laser Spine Institute, the nation's leader in minimally invasive spinal surgery; and the Emerald Coast, the second largest drive destination in the Sunshine State. The agency also nationally represents major brands from Aflac, Club Med and Bertram Yacht to Firehouse Subs, Sanderson Farms Chicken and Nature's Own by Flowers Foods, to name a few.

The Zimmerman Agency has recently expanded its platinum portfolio in the public relations travel division by attracting eight new ultra-luxury hospitality clients in Hawaii, Anguilla, Barbados, St. Lucia, Riviera Maya, Isla Mujeres, Punta Cana, Palm Beach and Key West. The exclusive new hospitality/travel division public relations clients include luxury icons Cap Juluca, Waikoloa Beach Resort, Sun Palace and Brazilian Court.

The public relations travel division of The Zimmerman Agency also represents extraordinary destinations such as the British Virgin Islands, endearing escapes like the Outer Banks and award-winning resorts in America's major cities and the Caribbean's most legendary locations.

A WOW! planning process activates all disciplines of The Zimmerman Agency which comprises advertising, public relations and digital services. Curtis Zimmerman and Carrie Zimmerman are co-founders of the company. The firm is in the TBWA network of Omnicom. For more WOW! insights, contact Carrie Zimmerman, The Zimmerman Agency, www.zimmerman.com.

SOURCE The Zimmerman Agency

Source: PR Newswire

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