Bob Evans Brings the Latest in Farm-Fresh Favorites Online
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Developed as “best in class” within the food service industry, the new site was created with guests in mind. Easy navigation, clean design and enhanced search functions make information accessible and the user experience effortless.
The company didn’t have to look any further than the Bob Evans family homestead for design inspiration. The site shows a contemporary and relevant twist to the imagery of the original Bob Evans family farm in
“For more than 50 years our business has been about bringing customers high-quality food and excellent hospitality in a family-friendly environment,” said
Restaurant and food products customers alike can look forward to some of the site’s enhanced features. Guests looking for their nearest Bob Evans restaurant location can engage the easy-to-use search function. A searchable in-restaurant menu and a downloadable carryout menu are available, as well as nutritional information. Guests can easily locate 30 meals under
Bob Evans grocery products are easily searched through the product locator. Customers can view 20 recipes under
Integrated into the new Web site, Bob Evans has added a social media page (www.BobEvans.com/OurCompany/SocialMedia), where the company highlights its involvement on Facebook and Twitter, as well as three company blogs.
The new design also incorporates a revised Investor Relations Web site, featuring the company’s first-ever corporate responsibility report.
“Whether you’re coming for a meal idea or company information, the site is a go-to resource for loyal guests, young and old,” said Cusick. “We want customers to experience that same brand across all platforms.”
The same creative inspiration illustrated on the site has also been taken in-restaurant. The Graceland Plaza Bob Evans in
The site was designed by SBC Advertising, a privately held, full-service advertising and marketing services company and longstanding partner of Bob Evans.
To learn more about Bob Evans Farms and to view the newly redesigned site, visit www.BobEvans.com.
About Bob Evans Farms, Inc.
Bob Evans Farms, Inc. owns and operates full-service restaurants under the Bob Evans and Mimi’s Cafe brand names. At the end of the third fiscal quarter (
SOURCE Bob Evans Farms, Inc.