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Everything Channel Partners with Encover Inc. to Add Maintenance Contract and Software License Renewal Services to its Portfolio

Posted on: Thursday, 7 May 2009, 08:00 CDT

Partnership Adds Renewals to Everything Channel's Robust Field Sales and Marketing Offerings and Promises to Drive Incremental Revenue to the Channel

FRAMINGHAM, Mass., May 7 /PRNewswire-FirstCall/ -- Everything Channel, a division of United Business Media, today announced that it is partnering with Encover(R) Inc., a leading provider of technology and services for selling service contracts and software subscriptions, to expand its Field Sales and Marketing Services capabilities to offer maintenance contract and software license renewals. Everything Channel's Field Sales and Marketing Services drive incremental revenue for channel customers.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090507/NY12304LOGO )

Everything Channel currently offers multi-channel marketing and sales services, which are designed to support and complement the sales process and drive marketing programs. Now, through this strategic partnership, Everything Channel and Encover will add maintenance contract and software license renewals to its portfolio of client services. This technology-enabled service will generate new revenues and increases profit margins for clients by uncovering 100 percent of the revenue opportunities available from the installed base of technology vendors and their channel partners.

"We are committed to continuing our mission of channel access to execution with the addition of maintenance contract and software license renewals to our portfolio of channel solutions. As the only company to offer a 'complete technology sales channel solution,' these new services from Encover enable us to deliver services that move our business even closer to our customers. We are looking forward to working closely with Encover," said Dan Dignam, SVP, Everything Channel.

"Through years of experience, we understand how to work effectively within the channel. We understand the importance of supplementing channel partners' limited resources, building trust, delivering revenue growth and respecting the confidentiality of their customer information," said John Vitalie, President and CEO, Encover. "We work closely with technology vendors and their channel partners to deliver unparalleled, actionable insight into customer buying patterns that we convert from intelligence into revenues. This is especially important in today's economic environment. We are pleased to have the opportunity to partner with Everything Channel to jointly market our channel-centric services."

For additional information on Everything Channel's Field Sales & Marketing Services, visit www.everythingchannel.com or contact Greg Avera at gavera@everythingchannel.com or 972-908-2856.

About Encover

Encover collaborates with enterprises and their channel partners to identify, pursue and close 100 per cent of the incremental revenue opportunities from their installed base, including service contracts and subscription renewals, maintenance, cross-selling and up-selling, in the US or internationally. Encover's modular service offerings, available in a variety of options, including technology licensing and consulting, combine a unique technology platform with marketing and sales services to deliver actionable insight into customer buying patterns, and convert that intelligence into revenues for clients. As a result, Encover manages millions of transactions globally, with customers and channel partners in over 40 countries. For more information please visit www.encover.com or call (866)362-6837.

Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel is the one-stop shop for accessing, enabling, managing and accelerating technology sales channels. From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database. Everything Channel provides innovative sales and marketing solutions to arm the sellers of technology with the resources they need to achieve measurable and significant results.

About United Business Media Limited (www.unitedbusinessmedia.com)

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities - from doctors to game developers, from journalists to jewellery traders, from farmers to pharmacists - with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently.

Contact Kate Spellman Everything Channel 516 562 7383 kspellman@everythingchannel.com

SOURCE Everything Channel

Source: PR Newswire

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