OTC Perspectives Magazine Names ‘The Top OTC/Healthcare Marketers of the Year’

FLORHAM PARK, N.J., May 8 /PRNewswire/ — OTC Perspectives Magazine, the new publication created by industry experts for consumer healthcare marketers, has named its inaugural list of “The Top OTC/Healthcare Marketers of the Year.”

The 2009 list includes marketers from both established and upstart manufacturers, with Procter & Gamble, Johnson & Johnson, and Novartis Consumer Health among the companies with multiple Top Marketer selections (see complete list below). Overall, marketers representing 13 companies have been awarded the prestigious OTC Perspectives’ Top Marketers honor.

“These outstanding consumer healthcare marketing professionals are this year’s top contributors to the advancement of both consumer health and the bottom line via informative, leading edge marketing communications,” said DTC Perspectives Inc. chairman Robert Ehrlich. The inaugural Top Marketers’ members were selected after an industry-wide nomination and rigorous screening process. OTC Manufacturer companies, their agencies and supplier partners were invited to submit nominations.

The 2009 award recipients will be honored at a special luncheon during the OTC National Conference June 4-5, 2009 at the Sheraton Boston Hotel hosted by Everyday Health.

“Everyday Health is delighted to join OTC Perspectives in recognizing this year’s Top OTC Marketers,” said Scott Wolf, Executive Vice President, Sales. “These individuals play an important role in driving innovation in their field.“

The Top OTC/Healthcare Marketers list highlights a broad range of people with consumer healthcare marketing responsibilities, including marketing executives, consumer insights specialists, media directors and specialists in digital and relationship marketing efforts.

And the Top OTC/Healthcare Marketers of the Year are… (listed alphabetically)

    Afsha Abid       Senior Brand Manager, Excedrin     Novartis
                      Innovation & Voltaren              Consumer Health

    Marylou          Chief Operating Officer,           Scerene
     Arnett           Co-Founder                         Healthcare

    Tim Connors      Vice President of Marketing,       Matrixx
                      Zicam                              Initiatives

    Joanne           Marketing Director, Consumer       Reckitt
     Cotignola        Healthcare, Mucinex and Delsym     Benckiser

    David            Marketing Director, Global Vicks   Procter & Gamble
     Dintenfass

    Sarah Egan       Marketing Director, Aleve and      Bayer HealthCare
                     Aleve-D

    Eric Fehling     Senior Brand Manager, Excedrin(R)  Novartis
                                                         Consumer Health

    TJ Higgins       Group Vice President - Marketing   Schering-Plough
                                                         Consumer
                                                         HealthCare

    Laurie Hodge     Marketing Director, Gold Bond      Chattem, Inc.

    Rohinish         Vice President, Upper Respiratory  McNeil Consumer
     Hooda            Marketing                          Healthcare

    Jay Kolpon       Vice President, Global Strategic   Bayer HealthCare
                      Marketing

    Steve            Marketing for Eye, Ear, Nose,      Prestige Brands
     Kornhauser       Throat and Pediatric

    Patrick          General Manager - ASEAN,           Procter & Gamble
     Lockwood-Taylor  Australasia, India, Korea and
                      Japan Feminine Care and Asia
                      Health Care

    Kimberly         Senior Product Manager for         Schering-Plough
     McCormack        Marketing, MiraLAX                 Consumer
                                                         HealthCare

    Steve            Senior Vice President,             Wyeth
     Palmisano        Advertising                        Advertising

    Frank            Senior Brand Manager, Benefiber    Novartis
     Paukowits                                           Consumer Health

    Leigh Radford    General Manager, Global Vicks &    Procter & Gamble
                      PUR, Brand Franchise Leader

    Robert Schumm    Director, Bayer Aspirin/Midol      Bayer HealthCare

    Allison Scott    Marketing Director                 Colgate
                                                         Palmolive

    Steve Wallace    Vice President Marketing, COLD-FX  Afexa Life
                                                         Sciences Inc.

About OTC Perspectives: OTC Perspectives is a division of DTC Perspectives Inc. the leading healthcare training publishing and consulting company. Designed by and for consumer healthcare marketers OTC Perspectives will produce conferences and publications to keep healthcare marketers on the leading edge. The premiere OTC National Conference will be held June 4-5, 2009 at the Boston Sheraton Hotel and feature an unprecedented gathering of marketing thought leaders providing actionable consumer and shopper insights to address marketers most pressing challenges. To register please visit www.otcperspectives.com and use the Conferences tab.

OTC Perspectives Magazine is published quarterly and is free to qualified subscribers. The Fall 2009 issue will feature profiles of the Top OTC Marketers. To subscribe please visit www.otcperspectives.com.

For more information, contact Mark Tosh, Editor-in-Chief, OTC Perspectives at 973-377-2106, x224 or Mark@dtcperspectives.com.

SOURCE OTC Perspectives Magazine