Xbox 360 Sees Record Growth in 2009
Year-over-year growth jumps as Xbox 360 console sales hit 30 million globally and Xbox LIVE community reaches 20 million users.
The success of the platform can be measured across the business, with Xbox LIVE now considered the world’s largest global entertainment network. Increasing consumer desire to connect with friends, download and enjoy blockbuster movies and TV shows, and extend the life of their favorite games has been the primary driver behind the growth of Xbox LIVE membership and the reason Xbox continues to expand offerings on the platform.
“We’ve always been confident that Xbox 360 offers more entertainment value than any other console on the market, and these latest numbers show that consumers agree,” said
Over the course of this console generation, U.S. consumers alone have spent
In addition, Xbox 360 continues to be the platform of choice for the industry’s top games, generating
Activity on Xbox LIVE, the industry-leading online gaming and entertainment service, surged following the launch of the New Xbox Experience in
About Xbox 360
Xbox 360 is a premier video game and entertainment system. It is home to the best and broadest games plus more entertainment than any other device connected to the TV. The digital center of the living room, Xbox 360 blends unbeatable content, including personal pictures and music, with a unified online social network to create a limitless entertainment experience that can be shared at home or across the globe. More information can be found online at http://www.xbox.com/xbox360.
About Xbox LIVE
Xbox LIVE is the most comprehensive gaming and entertainment network connected to your television, delivering the largest movie, TV music and gaming library on a single device, and instant access to select movies and TV shows.
With an active community of more than 20 million people across 26 countries, Xbox LIVE brings friends together – from the same living room or around the globe – to share the best in home entertainment. With an Xbox LIVE Gold Membership, enjoy exclusive benefits and premium access to movies, music, TV and games from the top studios and services, all in one place. More information can be found online at http://www.xbox.com/en-us/live.
Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
(1) NPD Group Inc.
(2) Microsoft internal research
SOURCE Microsoft Corp.