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Roundhouse Interactive and Frima Studio Partner to Build First User-Developed Console Game

Posted on: Thursday, 4 June 2009, 09:00 CDT

LOS ANGELES, June 4 /PRNewswire/ -- E3 -- Frima Studio has been selected as the programming partner for The Game Cartel, as it develops the industry's first player-conceived console video game. Taking its inspiration from online games, The Game Cartel lets members conceive, develop and vote on the creation of what will eventually be commercially-available console games. Like the fan fiction-based Star Trek film, this is a historic first in the industry and will certainly lead to a more constructive and creative dialog between gamers and developers. The game which Frima Studio will be programming is still in the development stages, but members and customers have settled on first/third person shooter format.

"We are very excited to play a part in this revolutionary game development process," says Frima's CEO, Steve Couture.

"Frima is a leading edge independent video game studio that is focused on building true next-generation game experiences. This partnership is a perfect fit for both organizations," says Mike Montanaro President of Roundhouse Interactive Inc.

To be part of this unique experience, visit www.TheGameCartel.com. More than 13,000 people have already signed up during the pre-release phase to help participate in building this game, which will employ several celebrities, including former WWE wrestling superstar Trish Stratus. The actual voting will begin in early July and run most of the year, as users piece together the platform, story line and other elements for the game, which will go on sale in time for the 2010 Christmas buying season.

About Roundhouse Interactive

Roundhouse Interactive publishes and distributes high quality, innovative video games for various consoles and handles sales, management and distribution for other entertainment properties and products. Led by industry professionals with proven experience, Roundhouse is committed to changing the publisher/developer paradigm, with the belief that building innovative relationships is essential to the long-term success and viability of the industry. In addition to The Game Cartel, the company markets its products under the following brands:

Roundhouse Interactive: Roundhouse's front-line brand is dedicated to providing cutting edge entertainment to the lifelong gamer. Roundhouse's current game development will create a whole new cross-over category.

Roundhouse Kids: Focusing on platforms targeted at the younger gamer, Roundhouse Kids releases quality games for Nintendo DS and Wii consoles.

About Frima

Frima is an important game developer based in Quebec City, Canada. Since 2003, the company has been developing countless world-class products for the Web, Wii, Xbox, DS, TV and mobile markets. Frima's clients include world-renowned names such as Build-A-Bear Workshop, Warner Brothers and Nickelodeon. With over 200 artists and programmers to develop our products, Frima produces high-caliber games that are as remarkably outstanding artistically as they are technically. www.frimastudio.com

Editor Note: CEO Steve Couture and other Frima Studio executives and developers will be showing their 2009 slate of casual, downloadable, portable and massive multiplayer online games and discussing their development capabilities throughout E3 in the Canada Pavilion. For an interview or demonstration, please contact Jessica Hasson, 323-710-3556.

SOURCE Frima Studio

Source: PR Newswire

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