BFF to Take Over Times Square on Monday, June 8th, 2009

MYSPACE VIDEO’S HIT GAME SHOW TO BE BROADCAST ON ICONIC DIGITAL BILLBOARD

NEW YORK, June 4 /PRNewswire/ – BFF Entertainment (http://www.bff.tv)is excited to celebrate Best Friends Day on June 8th. Join BFF and millions celebrating National Best Friends Day in the Times Square Pavilion. Unique activations include Best friend photo ops, which will be presented live-feed-style in Times Square, inaugurating and affirming Best Friends Day.

In addition to activities in the pavilion, the iconic Clear Channel Spectacolor billboard in Times Square will air episodes of MySpace Video’s wildly successful original game show series, “BFF”. A brand new episode will premiere featuring the up and coming singing sensation sisters Avenue B. Avenue B’s song and music video “WE CLICK”, written especially for BFF, will be soon be featured on MySpace Music.

Not only will the Times Square billboard air all episodes to date of MySpace Video’s “BFF” but will also include original songs and videos by Jess Furman (“COUNT ON ME”) and by Sarah Solovay (“FLAWS AND ALL”). To view all episodes of “BFF” please visit www.myspace.com/bff.

A celebrity slideshow featuring ‘Surprise Celeb BFFs!’ will also play on the big board courtesy of UsMagazine.com.

BFF producers are acclaimed film executive Meryl Poster, former Co-President of Production at Miramax Films, and former fashion executive David Rubin with City Lights Media.

The Times Square promotion has been coordinated for BFF Entertainment by dotbox.

BFF.TV is the branded interactive site for all things BFF. Owned by BFF Entertainment and created by dotbox, it serves as the hub for activities and links to all branded entertainment and social media related to the BFF brand. Features include contests, behind the scenes footage of BFF game show contestants, new projects and initiatives.

dotbox ignites digital ideas. We develop consumer experiences that deliver positive business results through innovation across the ecommerce and social media landscape. Find out more at www.dotboxideas.com.

SOURCE BFF Entertainment