Brodeur Partners Announces Partnership with GBC Group, Leading EMEA PR Agency; Expanding Global Reach and Social Media Resources
“By joining forces, we are able to offer clients a truly global integrated communications offering with social media at the core of our thinking,” said Coville. “Clients are demanding ideas, talent and capabilities to craft and steer major client movements with new media tools across the globe,” added Coville.
Brodeur Partners, acquired by Omnicom in 1993, has five offices in the U.S. and operates throughout
With HQ in
GBC Group has an office specializing in consumer and B2B technology programs based in
“We’re totally in synch with how Brodeur Partners views the world and the business we’re in. PR is about a continuous flow of conversations, 24/7, with a myriad of people inside and outside our clients, and within a totally open global framework,” said Coomber.
Grant added, “In our nearly 20 years of business, there has never been a more challenging and exciting time. The world has moved into a new order and framework, and this partnership with Brodeur will put us right at the edge of the changes every company and organization face.”
Brodeur Partners will no longer be associated with the Brodeur/Pleon Worldwide network of agencies in
Brodeur Partners and GBC join forces with 15 other digital marketing companies in the U.S. which work under the Brodeur Partners banner in a unique model providing clients with fully integrated marketing and top senior talent.
The two companies have successfully shifted their business model, client base and staff expertise to adapt to the connected, digital world. Their clients include top brands in health care, technology, biotechnology, consumer and mobile communications.
About Brodeur Partners
About GBC Group
GBC (http://www.gbc.co.uk/) is a boutique international PR agency focused on technology with its sister agency, Chocolate Communications, focused on consumer lifestyle. Together, their clients span some of the most exciting start-ups to major blue-chip brands marketing to consumers, businesses and governments. With offices in