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Panasonic Named New 'Official Partner' of the LA Kings

Posted on: Tuesday, 7 July 2009, 08:59 CDT

SECAUCUS, N.J., July 7 /PRNewswire/ -- When the Los Angeles Kings of the National Hockey League (NHL) lace up their skates and take to the ice for the fast-paced season opener in Fall 2009, they will count Panasonic as their new "Official Partner".

Panasonic's role as the "Official Partner of the LA Kings" is part of a long-term agreement between Panasonic and AEG, the sports and entertainment company that owns the NHL team, STAPLES Center where they play, the L.A. LIVE sports, entertainment and residential district in downtown Los Angeles, and numerous other venues around the world.

The agreement includes extensive cross sponsorship opportunities as well as product integration for Panasonic in AEG-owned properties across North America.

"We are extremely pleased to become a member of the LA Kings family. By integrating Panasonic technologies with the excitement of the LA Kings, we look forward to providing fans with the ultimate sports-entertainment experience," said Joseph Taylor, Executive Vice President and Chief Operating Officer of Panasonic Corporation of North America. "When fans attend the LA Kings hockey games, it will truly be an experience that is powered by Panasonic."

Panasonic is at the forefront of technology innovation for sports and entertainment venues around the world. Panasonic technologies were used at the 2008 Beijing Summer Olympics and for all Games since 1988, as an Official Worldwide Olympic Partner. The company also recently announced its partnership in a project to build a Major League Soccer stadium and waterfront complex by 2010 near Philadelphia.

For more information, contact Panasonic System Solutions by calling toll free 877.663.1222 or visit www.panasonic.com/experience.

About Panasonic System Solutions Company

Panasonic System Solutions Company, Unit of Panasonic Corporation of North America, is a world leader in professional electronics providing innovative system solutions and integrated technology solutions for a wide range of business applications including: industry leading i-Pro IP and analog video surveillance solutions; imaging devices for the medical, industrial, and entertainment industries; Stingray point-of-sale workstations and Attune drive-thru communications systems for the quick-service and hospitality industries; and large screen LED digital signage, digital sports coaching systems. Based in Secaucus, NJ, Panasonic Corporation of North America is the principal North American subsidiary of Panasonic Corporation (NYSE: PC) of Japan.

EDITORIAL CONTACT Sara Greenberg / LRG Marketing phone: 845-358-1801 fax: 845-358-1899 e-mail: sgreenberg@lrgmarketing.com web site: www.lrgmarketing.com

SOURCE Panasonic System Solutions Company

Source: PR Newswire

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