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uVuMobile Engages MindZap Media to Develop Sales and Marketing Initiatives

Posted on: Thursday, 20 August 2009, 09:04 CDT

ATLANTA, Aug. 20 /PRNewswire-FirstCall/ -- uVuMobile(TM), Inc. (Pink Sheets: UVUM), -- a leading mobile streaming provider - announced today that is has engaged MindZap Media -- a mobile digital licensing and consultancy company -- to develop sales and marketing initiatives. MindZap -- led by its CEO Andrew Fox -- lists among its clients Kingston Technologies, Palm, Sony, Loop Mobile and many other successful organizations and startups.

uVuMobile has engaged the services of MindZap Media to develop sales, marketing and content acquisition initiatives for the Company and implement a revenue strategy based on UVUM's video streaming platform.

On August 19, 2009 the NPD Group, a leading provider of reliable and comprehensive consumer and retail information for a wide range of industries, announced that smartphone sales continue to increase their share of overall handset sales. During the second quarter of 2009, smartphones sales accounted for 28 percent of all handset sales in the U.S., a 47 percent increase in the category's share from the same period last year.

"Our standards are high," stated Richard Seifert, President and CEO. "We are seeking to leverage the experience and sales expertise that MindZap and its CEO Andy Fox have successfully produced in the $3.2 billion global mobile entertainment marketplace. We are eager to utilize MindZap and Andy to assist us in launching uVuMobile's streaming video application."

Mr. Fox is a twenty-year veteran of the mobile and streaming infrastructure marketplace. As an executive at RealNetworks, Mr. Fox was involved in the launch of both RealAudio and RealVideo and launched Real's entrance into the Enterprise space. Afterwards, Mr. Fox helped launch a number of successful mobile startups and was responsible for a number of the mobile industry's most successful mobile products such as UNO Challenge, Wall Street Journal, Fujifilm Postcards and Sports Illustrated Swimsuit. Mr. Fox also spent 10 years at IBM where he managed IBM's Wireless Networking sales and marketing team.

"I am excited by the opportunity to work with Rick and his team," said Mr. Fox. "uVuMobile has a tremendous technology foundation and its quality product is well recognized by a number of leading content organizations. There is tremendous growth and opportunity in the mobile market as carriers build out their 3G and 4G mobile broadband networks."

About uVuMobile, Inc.

uVuMobile recognizes the ever-increasing demand for personalized, interactive entertainment content anytime and anywhere on media-enabled devices by offering a full suite of products that effectively deliver video and audio content to mobile handsets. uVuMobile provides back-end media hosting, application development, mobile marketing, messaging, content aggregation, billing, advertising and other services directed towards the mobile business-to-business market. These services are now available to entertainment brands, carriers, developers, aggregators, distribution partners and other players in the mobile value chain. uVuMobile now offers ad supported and white label mobile video services. For additional information, please visit www.uvumobile.com.

Forward-Looking Statements

The statements in this press release regarding the engagement of MindZap Media and Andy Fox, Mr. Fox's background and experience, the ability for the Company to gain market share and launch its streaming video application, any implied or perceived benefits from the engagement of MindZap or Mr. Fox, and any other effects resulting from any of the above are forward-looking statements. Such statements involve risks and uncertainties, including, but not limited to: our ability to raise adequate working capital; costs of operations; delays, and any other difficulties related to our operations; our ability to implement strategic initiatives; marketing and sales of our technology and services; risks and effects of legal and administrative proceedings and governmental regulation; future financial and operational results; competition; general economic conditions; and the ability to manage and continue growth.

Should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual outcomes may vary materially from those indicated. Important factors that could cause actual results to differ materially from the forward-looking statements we make in this news release include market conditions and those set forth in reports or documents we file from time to time with the SEC, which are available free of charge on the SEC's website (www.sec.gov) or from our website (www.uvumobile.com). We undertake no obligation to revise or update such statements to reflect current events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.

All trademarks and/or registered trademarks are the property of their respective owners.

SOURCE uVuMobile, Inc.

Source: PR Newswire

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