Los Angeles County Economic Dev. Corp. (LAEDC) and the World Trade Center LA/Long Beach Hires MAYO Communications for Media Relations
Posted on: Monday, 21 September 2009, 04:30 CDT
LOS ANGELES, Sept. 21 /PRNewswire/ -- The Los Angeles County Economic Development Corporation (LAEDC) and the World Trade Center Los Angeles-Long Beach (WTCA LA-LB) have chosen MAYO Communications as its agency of record for 2009-2010.
The nonprofit organization first hired MAYO during the 10-day lockout of the LA/LB Longshoreman's dispute, for an economic impact media campaign, which earned MAYO Communications the prestigious "Best Media Placement" PRism Award from Public Relations Society of America (PRSA). The lockout cost the country $5 billion. Later an LAEDC Wal-Mart Study (on the economic impact of 40 superstores coming to California) and media campaign earned MAYO "Best Education Campaign, PRSA."
"MAYO brings a world of experience and difference in managing our media," said Jack Kyser, founding economist for the LAEDC's Kyser Center for Economic Research. Kyser is the voice of the LA County economy, and he authors and contributes to studies on a variety of topics from Hollywood runaway TV/film production and manufacturing studies to fashion trends, and the impacts of the technology and aerospace industries.
About LAEDC
LAEDC is the region's premier business leadership organization is a private, non-profit organization established in 1981 under section 501(C) (3). Its mission is to attract, retain, and grow business and jobs for the regions of Los Angeles County. Since 1996, the LAEDC has helped retain or attract more than 152,000 jobs, providing $7.5 billion in direct economic impact from salaries and $128 million in annual tax revenue benefit to local governments and education in Los Angeles County. Visit www.laedc.org or call (888) 4-LAEDC-1. For more about L.A. County business, visit: www.chooselacounty.com/
About MAYO
MAYO Communications, based in LA, with offices in New York, San Diego and Bern, Switzerland, specializes in business, financial, entertainment, hospitality and lifestyle publicity. MAYO's niche is media placement, branding and media training. MAYO helped place LAEDC Founding Economist Jack Kyser in more than 2,000 national articles on the first day of the Hollywood Writers Guild of America (WGA) strike which resulted in 85 million media impressions over three months. For more on MAYO visit http://www.mayocommunications.com/home.htm.
SOURCE MAYO Communications
Source: PR Newswire
Related Articles
- Network of Gardening and Health Experts Launches in New London County to Help Communities Establish Gardens
- Community and Social Media Leaders Connect at the Online Community Unconference
- First Winning School Will be Announced This Week in U.S. Cellular's $1 Million 'Calling All Communities' Campaign
- Golden Globe Winner Mickey Rourke to Celebrate his Win With Longtime Friend, Niche Media's Jason Binn at a Los Angeles Confidential Magazine Celebration, Monday, January 12, 2009
- T.G.I. Friday's(R) USA and DFPR Win LACP's Magellan Award for Most Engaging Communications Campaign of 2008
- New Schools Join the Top 20 in U.S. Cellular's $1 Million Calling All Communities Campaign
- New Tool Shows Charter Public Schools Spur Millions of Dollars in Economic Growth for Illinois Communities
- Aida Pharmaceuticals Commences Global Communications Campaign
- Opening the Doors: Reaching Multicultural Consumers Through Relevant Communications Campaigns
- St. Charles County's Director of Community Health and Environment Recognized for Leadership
 |
 |
User Comments (0)
RSS Feeds