September 25, 2009

Sparks to appear in milk mustache campaign

U.S. pop singer Jordin Sparks will be seen sporting a milk mustache and urging teens to drink milk in the latest got milk? campaign, organizers said.

The American Idol winner and recording artist and the U.S. milk processors industry campaign have partnered with the VH1 Save the Music Foundation to create the Drink Milk for a Change program.

I know that I am in charge of what I eat and drink, and my choices affect how I look and feel, Sparks said in a statement. I skip the sugary beverages and reach for milk instead. Milk is full of important nutrients and is something I feel good about putting into my body. I encourage all teens to help make a difference in the world and drink milk for a change.

Debuting in Seventeen magazine, her ad reads:

I've always had the power to wow an audience. But how do I get fired up to wow myself? I drink low-fat milk. Packed with protein and nutrients, milk gives me the energy to truly shine.

People are also invited to create their own milk mustache photos at bodybymilk.com.

VH1 Save the Music Foundation is a non-profit organization dedicated to restoring instrumental music education in American public schools, and raising awareness about the importance of music as part of each child's complete education.