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Entertainment Publications Launches New Sales Division Focused on High School Student Groups, Clubs and Athletic Programs

Posted on: Tuesday, 29 September 2009, 10:11 CDT

DETROIT, Sept. 29 /PRNewswire/ -- Entertainment Publications, LLC, http://www.entertainment.com, the leading provider of discount offers, coupons and promotions, today announces the launch of Entertainment Extreme Fundraising, a new sales division aimed at providing fundraising expertise, solutions and strategies specific for high school student groups, clubs and athletic programs.

In response to high school programs' overwhelming need for financial support and resources, Entertainment Publications established Entertainment Extreme Fundraising. The program is designed to put more focus on the growing demand for high school fundraising, generating funds that meet and exceed the goals of these organizations, everything from sports teams to marching bands to drama clubs.

This dedicated sales force complements Entertainment's already strong presence in the high school fundraising community by addressing specific targets: groups, clubs and athletics. Also, several new products specific for high school fundraising are in development by Entertainment to supplement Entertainment Extreme's fundraising expertise and proven winning techniques.

"In today's environment, high schools need funds more now than ever to keep their extracurricular programs alive, and they are seeking effective and low-risk fundraising opportunities," said Entertainment CEO MaryAnn Rivers. "Whether it is a high school football team in need of new equipment or a marching band's dream to appear in a national New Year's Day Parade, Entertainment Extreme Fundraising gives students, coaches and administrators the fundamentals to quickly and easily generate the revenue required to sustain or improve the programs available to their student body."

About Entertainment Publications, LLC

Entertainment Publications, LLC, http://www.entertainment.com, is the leading provider of the most recognized and sought-after customer discounts and promotions products in the communities Entertainment serves. Founded nearly 50 years ago in Detroit and originally available exclusively through fundraisers. Now consumers can purchase through fundraisers, directly or through retail partners and allocate a portion of the product sales to charity. The Entertainment membership book, online member sites like entertainment.com, Entertainment business network, Sally Foster® giftwrap and gift products and a line of cookie doughs and other gourmet edibles. Annually, Entertainment Publications generates over $6.5 billion in revenue for its over 53,000 local and national business partners representing 175,000 merchant locations throughout North America. Each year, the company raises more than $70 million for the charities it serves. Entertainment Publications is a privately held company, acquired in June 2008 by MH Equity Investors, a subsidiary of MHE Private Equity Fund, LLC.

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SOURCE Entertainment Publications, LLC

Source: PR Newswire

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