September 29, 2009

Diddy inks deal with Interscope

U.S hip-hop artist and producer Sean Diddy Combs has signed with Interscope Geffen A&M, it was announced Tuesday.

Jimmy Iovine, the label's chairman, said the deal will include all Diddy's future music projects. His upcoming album, Last Train to Paris, is to be the first release on the new joint venture between Bad Boy Records and Interscope.

Puff is a rare person in the music industry today, that can move the culture in many areas -- fashion, TV, music -- as well as making records. Whenever a free agent like him comes along, which is rare, you grab him, Iovine said in a statement.

The move means Combs is leaving the Warner Music Group imprint Atlantic Records after five years. The current Bad Boy roster and catalog will remain with Bad Boy's WMG joint venture.

I am excited to be partnering with Jimmy Iovine and the Interscope Records family on all my future music ventures, added Combs. With this new deal, I look forward to signing music's next great superstars to the label and continuing the legacy of making great music at my new home. This is the beginning of a new musical era for Bad Boy.