Keith Lerner Doesn’t Play Games with the Futures of His Clients

GAINESVILLE, Fla., Oct. 6 /PRNewswire/ — LeBron James, Kobe Bryant and Kevin Garnett, three future NBA Hall of Famers, share something in common other than achievements on the court. All three jumped straight from high school to the NBA.

Due to a new regulation, players are required to be one year out of high school and at least 19 to enter the NBA draft. A serious injury during that extra year before becoming a professional could drastically change their financial future forever.

This is where Keith Lerner, a Chartered Life Underwriter, Chartered Financial Consultant and owner of Total Planning Sports Services comes in. Lerner writes insurance policies for athletes before they reach the professional level in case of career-ending injuries. Due to increases in athletes’ salaries over the years, they have much more to lose than in the past. Lerner offers coverage on and off of the court and, more importantly, peace of mind to some of the best student-athletes in the nation.

Five years ago, a top five NBA draft pick would be able to take out an insurance policy for about $5 million. Today, star athletes can get policies for up to $20 million covering their last year before the pros.

“With this new rule, players have no choice but to play that extra year overseas or on a college team,” Lerner said. “Having to wait that extra year could make a huge difference in their lives.”

Especially with the rule changes, players have to be ready to plan for the future, and Lerner is ready to assist them. He works with athletes from multiple sports, giving him a unique perspective on what decisions are best for each individual athlete. This college-football season is expected to be a record-breaking one for Total Planning. Lerner is insuring at least five projected first-round NFL draft choices.

Thanks to Lerner, the next LeBron or Kobe standing in the locker room of your local high school worrying about his future is going to have a lot less to worry about when he finally gets there.

“I really want to take the stress off of athletes to let them focus on their lives and the games they love to play,” Lerner said.

To arrange an interview, contact David Greenberg Communications.

    Contact:
    David Greenberg
    (352) 338-9978
    david@greenbergcommunications.com

SOURCE Total Planning Sports Services