Backus Turner International Makes a Move
BROWARD COUNTY, Fla., Oct. 7 /PRNewswire/ — Backus Turner International established in Miami, Florida in 1978 has moved its Ft. Lauderdale office to the City of Lighthouse Point. Lighthouse Point is a community in North Broward nestled between Ft. Lauderdale and Boca Raton. The move has allowed the company to consolidate its offices within one hour of Miami and one hour of Palm Beach. “This move was essential for us as we wanted to stay close to our home base and at the same time we wanted to be able to be in the hub of e-commerce and growth,” states Roberta Backus. Located on North Federal Highway the new location is just minutes away from I-95 and a short distance from the Florida Turnpike. The location also provides a convenience for employees who do not want to have a daily commute in traffic.
Backus Turner International’s services include marketing consulting and planning, full service advertising agency services, public relations, e-commerce and interactive media among other specialties. The agency represents a unique and diverse client list.
Over the past five years Backus Turner has perfected becoming a virtual office and, according to Backus, “it has provided us with the opportunity to recruit the best talent around the world. Interested in Search Engine Optimization? We have some of the top people in the industry working for us. They are located in Sunny California. Programming? . . ..we have people in Miami, India and Canada. Our administrative and accounting office has been part of our team for 20 years. . ..they are located in Coral Gables.” Backus Turner is not alone in this forward thinking path. . ..most major corporations today have offices offshore and utilize the best talent in the world wherever they are located. Smart? Yes. Cost effective? Definitely. How does it benefit clients? Backus says that ” Backus Turner’s management is available on a day’s notice. Our staff and marketing partners are part of our team. Together we deliver the best products in the business and we do so with our clients’ bottom line in mind.”
SOURCE Backus Turner International
