New Diploma in Digital Marketing Qualification Launched by MMC Learning
MANCHESTER,
Diploma in Digital Marketing qualification accredited by the CAM Foundation
and Awarded by the Chartered Institute of Marketing. The course is delivered
through a unique, flexible study, video e-learning package designed for
working professionals.
Business professionals are now taking the Diploma in Digital Marketing
course through either distance or blended e-learning, enabling them to study
when and where it suits them. With high quality online tutorials with
specialist videos and the constant support of tutors and course management
staff, this qualification promises to be an excellent addition for those
interested in advancing into the Digital Marketing arena.
Click here to play a short video explaining more about the Diploma in
Digital Marketing http://www.diplomaindigitalmarketing.com/
“By gaining an understanding of the digital environment, I have been able
to adapt and change our digital marketing strategy. This has increased
performance and conversion rates, bringing about additional return on
investment,” says
As well as covering the theoretical aspects of Digital Marketing, this
Digital Marketing Qualification will provide learners with knowledge
underpinning the principles of digital marketing and skills to undertake
digital marketing planning. The qualification covers Search Engine
Optimisation (SEO), Pay Per Click (PPC), types of online advertising, email
marketing, viral marketing, online PR, affiliate marketing and social media.
It also looks at web analytics, legislation, regulation and codes of practice.
The newest of MMC Learning’s digital marketing courses is ideal for those
wanting to work in Digital Marketing or marketing professionals who want
specialist knowledge and understanding of what digital marketing is and how
it relates to the marketing industry and to turn that knowledge into
successful marketing strategies. No matter what your role is in your company
you will benefit from gaining insight into today’s digital arena.
There are three units covered in the Diploma in Digital Marketing which
are assessed by 3 separate assignments which will often be based on various
findings and recommendations within your own company (or a company of your
choice).
Unit 1 - Digital Marketing Essentials
Unit 2 - Digital Marketing Planning
Unit 3 - Marketing and Consumer Behaviour
Each unit of this qualification can also be studied as a standalone award
e.g. The Digital Marketing Planning Award (previously CIM eMarketing Award).
A number of busy individuals have already enrolled on the Diploma in
Digital Marketing for the next start date. Some of these are returning
learners who have previously studied the eMarketing Award with MMC Learning
meaning they now only have to study Units 1 and 3 in order to gain the
Digital Diploma. Many have been drawn back by the constant contact and
one-to-one support offered between learners and eTutors.
About MMC Learning: MMC Learning is a joint venture company with the
Manchester Metropolitan University Business School and is an Accredited Study
Centre for the Chartered Institute of Marketing, the leading international
body for marketing and business development with over 50,000 members
worldwide. MMC Learning are focused on providing cutting edge learning
content and marketing courses to working professionals, with flexible ways to
learn supported by a dedicated, experienced team of tutors and support staff.
Now serving learners from small to large companies in over 50 countries! For
more information on its marketing courses, visit the Web site at
http://www.mmclearning.com.
MMC Learning Courses Portfolio:
The full portfolio of Chartered Institute of Marketing accredited courses
which can be studied through video e-learning modules includes;
- Introductory Certificate in Marketing
- Professional Certificate in Marketing
- Professional Diploma in Marketing
- Diploma in Digital Marketing
- Diploma in Managing Digital Media
- Digital Marketing Essentials Award
- Digital Marketing Planning Award (e-Marketing Award)
For further information please follow this link
http://www.multimediamarketing.com/courses/diploma-in-digital-marketing/ or
contact;
Web: http://www.mmclearning.com
SOURCE MMC Learning