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Snow Day for a Workout – Muscle Beach UK

January 18, 2010

LONDON, January 18 /PRNewswire-FirstCall/ –

– With Photo

The Home TV channel recreated a distinctly British version of LA’s Muscle
Beach on the banks of the river Thames last week, to promote their new home
de-cluttering show Gutted. The stunt highlighted the fact that unused gym
equipment is the single biggest source of household clutter in the UK with
25% of Brits admitting to storing unused and unwanted gym equipment (Source:
Gutted survey).

Gutted, presented by Mark Durden Smith, has been billed as the ‘cruellest
show on TV’. In each episode, Gutted sets out to prove less is more and gives
one unsuspecting hoarder the fright of their lives. Nominated by their family
(and with their help) the junk lover returns home, puts their key in the door
and walks in to discover that everything they own has been removed. All that
remains are the bare walls of their house and presenter Mark Durden-Smith,
who gives each hoarder 48 hours to get their possessions back. Gutted airs
all this week at 9pm on Home http://www.lovehome.co.uk

The Home TV channel created a distinctly British version of LA’s Muscle
Beach on the banks of the Thames last week to promote their new home
de-cluttering show Gutted. The stunt highlighted the fact that unused gym
equipment is the single biggest source of household clutter in the UK with
25% of Brits admitting to storing unused and unwanted gym equipment (Source:
Gutted survey). Gutted, presented by Mark Durden Smith is on Home 9pm
weeknights.

Note to Editors:

A picture/s accompanying this release is available through the PA
Photowire. It can be downloaded from http://www.pa-mediapoint.press.net or
viewed at http://www.mediapoint.press.net or http://www.prnewswire.co.uk.

Information: Lesley Land or Emma Wright @ Taylor Herring Public Relations
+44(0)208-206-5151 Lesley Land | Account Director | Taylor Herring Public
Relations Ltd Westway Centre | 69 St. Marks Road | London W10 6JG Tel:
+44(0)208-206-5151 | lesley.land@taylorherring.com

SOURCE Home


Source: newswire



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