Hain Celestial’s Natural and Organic Foods Fuel the Taste for the Vancouver 2010 Olympic and Paralympic Winter Games

February 17, 2010

MELVILLE, N.Y., Feb. 17 /PRNewswire-FirstCall/ — The Hain Celestial Group, Inc. (Nasdaq: HAIN), a leading natural and organic products company in North America and Europe providing consumers with A Healthy Way of Life(TM) today announced that Vancouver 2010 is the first-ever Olympic Games to feature a distinctly organic flavor. Hain Celestial Canada, the Official Supplier of natural and organic products for the 2010 Winter Games is proudly offering spectators healthy alternatives at all venue concessions. With natural salty snacks from Terra Chips® to Yves Veggie Cuisine® vegetarian hot dogs and chili, Hain Celestial is pleased to provide nutritious choices for all Olympic athletes and fans.

(Logo: http://www.newscom.com/cgi-bin/prnh/20100217/NY56538LOGO )

(Logo: http://www.newscom.com/cgi-bin/prnh/20050324/NYTH131 )

“As a born Canadian, I’m proud that Hain Celestial Canada operates in the Vancouver community. We’re proud to be involved with an iconic sporting event that complements our values and brings worldwide attention to this great province and to Canada,” said Irwin D. Simon, President and Chief Executive Officer of Hain Celestial.

Hain Celestial Canada — known for popular healthy foods such as Yves Veggie Cuisine®, Terra Chips®, Garden of Eatin’®, and Imagine® organic soups — has exclusive Official Supplier sponsorship rights in the natural and organic packaged grocery products category for the 2010 Winter Games.

“Two years ago when we made our decision to sponsor the Olympics, I could never have imaged the success of the Olympic games in Vancouver and the continued awareness of healthful eating as we’ve seen at the concessions,” commented Irwin D. Simon. “We are dedicated to the spirit of the Games and providing A Healthy Way of Life(TM); and are very proud to showcase healthy, sustainable living at the Vancouver 2010 Olympic and Paralympic Winter Games through Hain Celestial Canada’s natural and organic products. Having visited many concessions during my Olympic trip, it was with great pride that I watched the spectators make the healthy choice choosing our Terra Chips and Yves Veggie Cuisine veggie dogs while cheering on all the athletes!”

Hain Celestial Canada is experiencing great success at the venue concessions with an increased demand for Terra Chips, Yves Veggie Cuisine veggie dogs and Garden of Eatin’ nacho chips. With an increased demand for nutritious, healthy alternatives it is no surprise that spectators are choosing to go natural in their food choices.

The Hain Celestial Group

The Hain Celestial Group (Nasdaq: HAIN), headquartered in Melville, NY, is a leading natural and organic products company in North America and Europe. Hain Celestial participates in many natural categories with well-known brands that include Celestial Seasonings®, Terra®, Garden of Eatin’®, Health Valley®, WestSoy®, Earth’s Best®, Arrowhead Mills®, MaraNatha®, SunSpire®, DeBoles®, Gluten Free Caf©(TM), Hain Pure Foods®, Hollywood®, Spectrum Naturals®, Spectrum Essentials®, Walnut Acres Organic®, Imagine®, Rice Dream®, Soy Dream®, Rosetto®, Ethnic Gourmet®, Yves Veggie Cuisine®, Granose®, Realeat®, Linda McCartney®, Daily Bread(TM), Lima®, Grains Noirs®, Natumi®, JASON®, Zia® Natural Skincare, Avalon Organics®, Alba Botanica®, Queen Helene®, Tushies®, TenderCare® and Martha Stewart Clean(TM). Hain Celestial has been providing “A Healthy Way of Life(TM)” since 1993. For more information, visit www.hain-celestial.com.

SOURCE The Hain Celestial Group, Inc.

Source: newswire

comments powered by Disqus