Ellis Watson Named CEO of Syco Entertainment
joint venture recently formed between
Entertainment, today announced the appointment of
In this new role reporting directly to
the global development of Syco Entertainment, its properties and commercial
and the preparation for the launch of The X Factor on Fox in 2011.
Watson’s first media role as Marketing Director of the Sun and News Of
The World saw him develop initiatives, including Books For Schools, and brand
extensions including the ISP CurrentBun.com. In 1999 Watson became the head
of News International’s digital businesses.
Between 2000 and 2003 Watson was employed as Managing Director of Celador
International, leading the commercial sales and exploitation of the Who Wants
To Be A Millionaire? format. During this time the format was licensed in more
than 100 countries and developed 130 ancillary consumer product lines.
In 2004 Watson was appointed Managing Director
the editorial and commercial operations of its national newspaper titles.
Watson’s appointment at Syco follows 4 years serving at board level for
Watson is due to commence in his new role from Monday
broad experience in TV and media will be a huge asset.”
welcome Ellis to the Syco team. He is a seasoned television executive who has
the leadership skills and expertise to build the venture as it expands across
platforms and markets around the world.”
anywhere in the world – it’s not a vocation, it’s a calling.”
SOURCE Syco Entertainment