HSN Collaborates with Glamour Magazine to Create Exclusive Glamour Jewelry Collection

July 22, 2010

ST. PETERSBURG, Fla., July 22 /PRNewswire-FirstCall/ — Interactive multichannel retailer HSN partners with Conde Nast’s Glamour magazine to debut the Glamour Jewelry Collection on August 18 exclusively on HSN. The Glamour Jewelry Collection is Glamour‘s first foray into the accessories business, and was designed by Glamour‘s acclaimed fashion team.

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“Reimagining what Glamour looks like in jewelry form has been a blast,” says Jen Weinberg, Glamour‘s special projects editor. “We are thrilled to partner with HSN to develop a collection that offers the perfect finishing touches for any wardrobe.”

The Glamour Jewelry Collection marks the first time HSN has partnered with a publication to create a namesake line. Glamour‘s fashion and accessories editors have teamed up with HSN to develop the ultimate smart-shopping collection, featuring everything from hot new trends to classics that complete any wardrobe–each for less than $100. The Glamour Jewelry Collection will have four new product offerings per year, and Glamour‘s style editor Tracey Lomrantz will present it on air. The product assortment includes necklaces, earrings, bracelets and rings, and the premiere fall line will focus on four key trends: American Luxury, Charms & Chains, Sparkle & Shine, and Eye Candy.

“We are excited to offer our customers an exclusive jewelry collection from Glamour that captures this season’s must-have trends and styles,” said John Bosco, SVP of merchandising at HSN. “In working with one of today’s top fashion publications, we are confident this collection will appeal to HSN’s consumers and integrate seamlessly with our existing high-quality HSN jewelry pieces.”

The Glamour Jewelry Collection will debut on HSN at 2am EDT/11pm PDT on August 18 and will be available at http://www.hsn.com beginning August 3.

About HSN

Headquartered in St. Petersburg, FL, HSN is a leading interactive multichannel retailer offering a curated assortment of exclusive products and top brand names to its customers. HSN incorporates experts, entertainment, inspiration, solutions, tips and ideas to provide an entirely unique shopping experience. At HSN, customers find exceptional selections in Health & Beauty (e.g. M. Asam, Carol’s Daughter, Coty, FranBrand, FusionBeauty, Andrew Lessman’s Procaps, Lancome, Perlier Beauty, Serious Skin Care, Wei East, ybf Beauty); Jewelry (e.g. Heidi Daus, Grayce by Molly Sims, R.J. Graziano, IMAN Global Chic, michaeLisa, Amedeo Scognamiglio, Tori Spelling, Serena Williams Signature Statement); Home/Lifestyle (e.g. Nate Berkus, Bissell, Colin Cowie, Dyson, Todd English, GreenPan with Thermolon, Emeril Lagasse, Joy Mangano, MoMA Design Store, Wolfgang Puck); Fashion/Accessories (e.g. American Glamour Badgley Mischka, Curations with Stefani Greenfield, Sam Edelman, Loulou de la Falaise, Chi by Carlos Falchi, Diane Gilman, “Timeless” by Naeem Khan, Adrienne Landau, Twiggy LONDON); and Electronics (e.g. Canon, Gateway, GE, HP, JVC, Kodak, LG, Sony).

A leader in transactional innovation, HSN is the only retailer offering live streaming video on three screens: TV network, which broadcasts live to 94 million households in the U.S. in HD 24/7; http://www.hsn.com, which ranks in the top 30 of the top 500 Internet retailers and features 15,000 product videos; and mobile via its mobile-optimized site and iPhone and Android shopping applications. HSN, founded 33 years ago as the first shopping network, is an operating segment of HSN, Inc. (Nasdaq: HSNI).

About Glamour:

Glamour, published by Conde Nast, was selected Magazine of the Year at the 2010 National Magazine Awards, given by the American Society of Magazine Editors. Glamour is the leading women’s magazine, reaching more than 12 million readers every month, or one in 10 American women, and outsells 98 percent of all magazines on the newsstand. In 2009 Glamour.com became the number-one women’s magazine website in the country, with 3 million monthly visitors.


Source: newswire

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