Viamedia Promotes Mike Musto to Local Sales Manager in Detroit Market

July 26, 2010

LEXINGTON, Ky., July 26 /PRNewswire/ — Viamedia, the cable industry’s leading independent cable rep firm, announced they have promoted Mike Musto to Local Sales Manager for their Troy office in the Detroit DMA.

Mr. Musto joined Viamedia in 2003 as an Account Executive and has been an instrumental part of Viamedia Detroit’s success. In 2005, he was promoted to Senior Account Executive. In 2007 he was given the position of Team Leader for the Detroit office and in 2010 become the Political Advertising Specialist.

Prior to joining Viamedia, Mr. Musto served in the barter industry as a Certified Trade Broker and Account Executive. It is there that he worked with several media companies as their rep and became fascinated with the media industry.

Viamedia represents the advertising sales for WOW! in the Detroit DMA.


Viamedia is a Cable Television Advertising Representation company based in Lexington, Kentucky. Viamedia and affiliate companies represent over 3.5 million cable households across the United States. Viamedia markets/ DMA coverage include New York, Los Angeles, Chicago, Philadelphia, San Francisco, Dallas, Boston, Washington DC, Detroit, Seattle, Tampa, Cleveland, Sacramento, Portland, Charlotte, Kansas City, Columbus, San Antonio, Harrisburg, Norfolk, Austin, Providence, Wilkes Barre-Scranton, Knoxville, Lexington, Ft. Myers, Huntsville, Waco, Savannah, Charleston, Evansville, Ft. Wayne, Sioux Falls, Augusta, Montgomery, Corpus Christi, Panama City, Midland /Odessa, Jackson and Rapid City. For more information, please visit www.viamediatv.com or contact Becky Jones at bjones@viamediatv.com.

SOURCE Viamedia

Source: newswire

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