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Last updated on May 27, 2012 at 19:02 EDT

Sky News HD to be Distributed on MEASAT 3A Following Partnership Between RRsat and BT

October 27, 2010
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REEM, Israel, October 27, 2010 /PRNewswire-FirstCall/ — RRsat Global
Communications Network Ltd. (NASDAQ: RRST) and BT Wholesale’s Media and
Broadcast team have worked together to support the launch of Sky News HD on
the Measat platform. BT and RRsat are providing an end-to-end managed fiber
and satellite service using fiber from BT, satellite uplink and teleport
services from RRsat and leased capacity on the MEASAT-3A satellite.

A fiber network from the BT Global Media Network will carry Sky News HD
from the Sky News Centre in Osterley, England, to RRsat’s Global Network and
teleport facility, where it is uplinked onto the MEASAT 3A satellite and
distributed to customers throughout the Middle East and Asia.

According to Mark Wilson-Dunn, BT Wholesale Media & Broadcast’s Global
Sales and Marketing Director, “This is an important development both for us
and Sky as it allows for the further distribution of Sky News HD overseas.
The distribution of Sky News HD content successfully combines fiber and
satellite and was implemented in just two weeks.”

Koby Zontag, Senior Director, Sales and Business Development at RRsat,
added, “The successful launch of Sky News HD on the Measat platform is
another example of the successful strategic relationship between BT and
RRsat. This follows the transmission of the first international 3D
interactive video event between Tel Aviv and London earlier this year and we
look forward to and anticipate many more such ventures together.”

About RRsat Global Communications Network Ltd.

RRsat Global Communications Network Ltd. (NASDAQ: RRST) provides global,
comprehensive, content management and distribution services to the rapidly
expanding television and radio broadcasting industries, and communications
solutions to the maritime, terrestrial and aviation markets through
Station711, its mobile satellite arm. Through its proprietary “RRsat Global
Network,” composed of satellite and terrestrial fiber optic transmission
capacity and the public Internet, RRsat is able to offer high-quality and
flexible global distribution services for content providers. RRsat’s
comprehensive content management services include producing and playing out
TV content as well as providing satellite newsgathering services (SNG). RRsat
concurrently provide these services to more than 550 television and radio
channels, covering more than 150 countries. For more information, visit
http://www.rrsat.com.

Safe Harbor Statement for RRsat Global Communications Network Ltd.

This press release contains forward looking statements within the meaning
of Section 27A of the Securities Act of 1933, as amended, and Section 21E of
the Securities Exchange Act of 1934, as amended, including statements
regarding (i) the growth of our business and the television and radio
broadcasting industries, (ii) our expectation to expand our client base and
sell additional services to our existing client base, (iii) our ability to
successfully integrate the teleports we acquired, (iv) our ability to develop
and commercialize the RRinternetTV service, (v) our expectation to extend the
average length of our contracts in the future, (vi) our ability to develop,
expand and commercialize our HD Platform, (vii) our ability to develop and
expand our cooperation with BT, (viii) our ability to report future successes
and (ix) our intention to distribute dividends in the future and the size of
any dividends declared. These forward-looking statements involve known and
unknown risks and uncertainties and are based on current expectations,
assumptions, estimates and projections about the companies and the industry
as of the date of this press release. The company undertakes no obligation to
update forward-looking statements to reflect subsequent occurring events or
circumstances, or to changes in its expectations, except as may be required
by law. Forward-looking statements are subject to risks and uncertainties
that may cause actual results to differ materially from those contemplated by
the forward-looking statements, including the risks indicated in our filings
with the Securities and Exchange Commission (SEC). For more details, please
refer to our SEC filings and the amendments thereto, including our Annual
Report on Form 20-F for the year ended December 31, 2009 and our Current
Reports on Form 6-K.

About BT

BT is one of the world’s leading providers of communications solutions
and services operating in more than 170 countries. Its principal activities
include the provision of networked IT services globally; local, national and
international telecommunications services to our customers for use at home,
at work and on the move; broadband and internet products and services and
converged fixed/mobile products and services. BT consists principally of four
lines of business: BT Global Services, Openreach, BT Retail and BT Wholesale.

In the year ended 31 March 2010, BT Group’s revenue was GBP20,911 million.

British Telecommunications plc (BT) is a wholly-owned subsidiary of BT
Group plc and encompasses virtually all businesses and assets of the BT
Group. BT Group plc is listed on stock exchanges in London and New York. For
more information, visit http://www.bt.com/aboutbt

About Sky News and skynews.com

Since its launch in 1989, Sky News has established itself as a formidable
and innovative force in the world of news broadcasting. It now provides news
to around 145 million people in 36 countries in Europe alone, with
distribution across Africa, the Middle East and Asia.

Valued for fairness, balance and journalistic objectivity by both viewers
and regulators, the award-winning channel has also earned a reputation for
the speed of its 24-hour coverage and flexibility in reporting live news -
first.

In addition to its status as one of Europe’s leading 24 hour news
channels, skynews.com is one of the fastest growing websites on the
continent. It is also available on mobile phones, on desktops, on UK rail
platforms and Virgin Atlantic flights.

In March 2009 Sky News Radio became the sole provider of national and
international news to all commercial stations in the UK – reaching around 31
million listeners in total – when it took over the contract to supply IRN
stations, in addition to its existing clients.

In 2010 Sky News won the prestigious RTS News Channel of the Year award
for a record seventh time and an International Emmy award for its coverage of
the Taliban in Pakistan. Sky News won a Golden Nymph at the 2009 Monte Carlo
Television Festival for Best 24 Hour News Programme for its coverage of the
Mumbai terror attacks. Sky News was also named Best News Service at the
Broadcast Digital Awards 2009 and Skynews.com won the Association of Online
Publishers award for website of the year, 2008.

In May 2010 Sky News launched Britain’s first High Definition rolling
news channel, Sky News HD, uniting first-class journalism with sharp picture
quality, bringing HD customers closer to the news.

Media Contact Information:

For more information on RRsat Global Communications Network, or to speak
with an executive of the company, please contact:

    Company Contact Information:

    Dr. Beth Erez, Sr. Advisor
    Tel: +972-8-861-0000
    Email: marketing@RRsat.com
    David Aber, CFO
    Tel: +972-8-861-0000
    Email: investors@RRsat.com

    Public Relations Contact:
    Melanie Johnson or Kim Smith,
    eclat Marketing
    Tel: +44-1276-486000
    Email: rrsat@eclat.co.uk

    External Investor Relations Contacts:
    Ehud Helft/ Porat Saar
    CCG Investor Relations Israel
    Tel: +646-233-2161
    Email: rrsat@ccgisrael.com

BT

Enquiries about this news release should be made to the BT Group Newsroom
on its 24-hour number: 020-7356-5369. From outside the UK dial
+44-20-7356-5369. All news releases can be accessed at our web site:
http://www.btplc.com/News

SOURCE RRSat Global Communications Network Ltd


Source: newswire