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PhotoMedex NEOVA® DNA Total Repair Featured on ‘THE Doctors’

October 28, 2010

MONTGOMERYVILLE, Pa., Oct. 28 /PRNewswire/ — DNA Total Repair, the hero product of the NEOVA® skincare brand by PhotoMedex, Inc. (Nasdaq: PHMD), a leading supplier of advanced, clinical skincare and medical laser products for nearly a decade, was featured in the October 27th episode of “THE Doctors,” the popular national daytime show that offers viewers reliable and fascinating medical and health advice, dispensed by a distinguished panel of “on-call” professionals.

The theme of the episode, “Reverse Your Body Problems,” focused on undoing the havoc of age, sun and pollution, and getting the latest solutions. Dr. Andrew Ordon M.D., F.A.C.S., the resident plastic surgeon, highlighted how to reverse the signs of aging with DNA Total Repair. Taking place in the show’s “Reverse Spa” area, Dr. Ordon spotlights ways to overturn the signs of aging.

DNA Total Repair is “… repairing damaged DNA in the cells of your skin, being done through specific enzymes that rebuild that DNA,” said Dr. Ordon.

The segment featured a consumer who had been using DNA Total Repair for two weeks to treat age spots on her hands and arms. Through before and after images, the DNA Total Repair treatment showed impressive results. The consumer said she was very impressed with the product, which had reversed the damage significantly. Dr. Ordon detailed additional product benefits of DNA Total Repair, including its ability to decrease the appearance of fine lines, improve texture of the skin, and reduce pore size.

DNA Total Repair is a groundbreaking formula that speeds recovery from previous sun-inflicted damage and intensifies the skin’s ability to self-correct in order to resist future photodamage. Clinical studies have shown a 50% reduction in wrinkles, 50% decrease of pores and 60% improvement in skin texture. The liposome delivery system, specifically engineered to transfer DNA repair enzymes at the molecular level, enhances restoration of UV irradiated skin. Through natural recuperation, symptoms of collagen degradation are reduced and visible signs of fine lines, wrinkles and discolorations are diminished.

NEOVA DNA Total Repair ($95.00) is available through dispensing physicians and on www.NextDerm.com.

About PhotoMedex

PhotoMedex is a leader in the development, manufacturing, and global marketing of dermatology products and techniques focused on advancing cost-effective technologies that provide patients with better outcomes and a higher quality of life. The Company is uniquely positioned to research and commercialize therapies that innovatively combine both medical devices and science-based aesthetic products. Medical Devices include the XTRAC® Excimer Laser for the treatment of skin diseases like psoriasis and vitiligo and the Omnilux(TM) non-laser Light Emitting Diodes (LED) for the treatment of clinical and aesthetic dermatological conditions including acne, photodamage, skin rejuvenation, wound healing, and non-melanoma skin cancer. Adding to these therapies, the Company markets a broad range of science-based aesthetic products based upon its patented, clinically proven Copper Peptide technology for skin health, hair care, and wound care including its ProCyte brands of NEOVA®, Ti-Silc®, Vital Copper®, Simple Solutions®, and AquaSante®. PhotoMedex sells directly to dermatologists, plastic and cosmetic surgeons, spas, salons, and through licenses with strategic partners in the consumer market. In addition, the Company manufactures and distributes surgical lasers and disposables to hospitals and surgery centers for procedures in urology, gynecology, orthopedics and other surgical specialties. For more information please visit www.photomedex.com.

SOURCE PhotoMedex


Source: newswire



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