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Woolrich Supports ‘Kissing Kilimanjaro’ Book Tour

November 1, 2010

WOOLRICH, Pa., Nov. 1, 2010 /PRNewswire/ — Woolrich, the choice of adventurers and travelers for more than 180 years, has partnered with Daniel Dorr for the upcoming tour of his book, Kissing Kilimanjaro: Leaving it all on top of Africa.

The book chronicles Dorr’s journey to the top of Kilimanjaro – in which he succeeded in a Woolrich waterproof breathable jacket – and the lessons learned along the way.

This fall Dorr will once again be wearing the brand that helped him achieve his goals, as he sets out on a book tour outfitted in Woolrich apparel.

“Daniel is an inspiration. He’s just a regular, everyday guy with extraordinary vision,” said Jerry Rinder, Woolrich VP of Sales and Marketing.

In 2001, Dorr hatched the plan with his future wife, Lisa, to summit Kilimanjaro. The book follows Dorr on his adventure as he discovers the rewards of reaching for personal fulfillment through travel, physical challenge, and willingness to leave it all on the mountain.

“The spirit of perseverance is alive and well in Woolrich, a 180 year old brand that’s still relevant today,” said Dorr. “And their products are ideal for any level of adventure, from summiting Kilimanjaro to a luxurious rail trip through the Canadian Rockies.”

For Kissing Kilimanjaro tour stops and information on store locations, please visit www.kissingkilimanjaro.com. The tour will debut with three stops in the greater Chicago area: Nov. 2 at Northbrook REI; Nov. 3 at Lincoln Park REI; and Nov. 4 at REI Oakbrook Terrace.

Kissing Kilimanjaro is published by The Mountaineers Books and is available at Amazon.com and Barnes and Noble.

About Daniel Dorr:

Daniel Dorr is an ordinary guy with a 9-to-5 job who has been fortunate enough to have had some very extraordinary experiences: teaching in Japan; rock climbing in Yosemite, the Alps, and the Philippines; working on a dairy farm in western New York; and traveling to East Africa for a climb (or two). Learn more about Dorr and Kilimanjaro at www.kissingkilimanjaro.com.

About Woolrich®

Woolrich Inc., the Original Outdoor Clothing Company, is an authentic American brand that embraces an outdoor lifestyle. Trusted since 1830 by generations of loyal consumers, Woolrich continues its tradition of providing quality products for today’s outdoor enthusiast. A brand recognized worldwide, Woolrich product offerings include functional, comfortable and durable men’s and women’s sportswear and outerwear using innovative fabrications for the ultimate in performance capabilities, well-designed home and outdoor living products, and licensed accessory products. In 2010, Woolrich celebrates its 180th Anniversary. It is the original and longest continuously-operating outdoor apparel manufacturer and woolen mill in the United States. Find out more at www.woolrich.com.

SOURCE Woolrich Inc.


Source: newswire



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