Getty Images Wins Ad Age’s Inaugural Media Vanguard Award
Übermind Client Getty Images Honored for Best B2B Creative iPad App
(Vocus/PRWEB) December 03, 2010
Ubermind client Getty Images today announced their recent win as “Best B2B Creative iPad App” from Ad Age. The app brings Getty Images’ entire collection of creative, editorial and archive images right to the fingertips of creative and media professionals. As one of the most trusted sources of news and intelligence on advertising and marketing, Ad Age created its Media Vanguard Awards to honor transformative, next-generation work from major media companies and marketers.
“This app makes the tedious job of photo research easy and efficient – something so central to creative departments in marketing and media shops,” says Ad Age. “The designers’ keen understanding of the gestural advantages of the iPad platform makes all the difference.”
Creative and media professionals can harness the power of Getty Images’ entire collection of over 24 million creative, editorial and archival images, whether in the office or on the go, completely by iPad. Other features of the Getty Images app for iPad include:
- Shake the iPad to see random search results.
- Compare up to four images side by side to find the perfect shot for a project.
- Scroll through thousands of images in seconds.
- Save images to existing lightboxes or create new ones — in real time.
- Add voice recordings to lightboxes.
- Share lightboxes, single images or multiple images with others via email.
The Getty Images app is available for iPad and iPhone as a free download from the App Store. See a video demo of the app at http://gettyimages.com/ipad.
About Ubermind
Übermind helps its clients pioneer and lead on emerging technology platforms. Übermind’s strategy, creative, design, and implementation teams deliver award-winning solutions. To learn more about Übermind’s work for some of the world’s foremost businesses and brands, visit ubermind.com.
About Getty Images
Getty Images is a leading creator and distributor of still imagery, footage and multimedia products, as well as a recognized provider of other forms of premium digital content, including music. Getty Images serves business customers in more than 100 countries and is the first place creative and media professionals turn to discover, purchase and manage images and other digital content. Its award-winning photographers and imagery help customers produce inspiring work which appears every day in the world’s most influential newspapers, magazines, advertising campaigns, films, television programs, books and Web sites. Visit Getty Images at http://www.gettyimages.com to learn more about how the company is advancing the unique role of digital media in communications and business, and enabling creative ideas to come to life.
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