Savorian Wines Selects Whitegate PR as Agency of Record
NEW YORK, March 1, 2011 /PRNewswire/ — Savorian Wines selects boutique public relations firm Whitegate PR, as their agency of record. Savorian Inc. is a Brooklyn-based company that owns, distributes and imports wine from Catalonia, Spain. Savorian Wines’ portfolio is made up of two collections: Bogatell(TM) and El Raval(TM), launching its first varietal of white wine in February 2011. Savorian Inc. is involved in every aspect of the luxury wine industry and operates a wide range of businesses including: vineyard partnership, winery management, wine import and export, wine marketing and logistics. Whitegate PR is creating and implementing a strategic PR program to raise awareness about Savorian’s new wine brand in the US. Learn more about Savorian Inc. at http://www.savorian.com/.
Savorian Inc. started in 2005 with a friendship, in the cafe’s of Barcelona, Spain between Elke de la Sota and Chad Turnbull. Elke, originally from Bavaria, Germany was living in Barcelona for 12 years and Chad, originally from Brooklyn, NY was in the process of completing his doctorate degree at ESADE. Over the years and several tapas, the conversations would always focus on how fascinating Spanish wine culture is and how to bring it outside of Spain, but the dream was just table talk until 2010. After a pivotal phone call in Spring 2010 combined with careful research and planning, Savorian Inc. is now ready to enter the US wine market. Savorian Inc. is one of a few companies in the world that is licensed by the state of New York to sell wine to retail outlets (restaurants and bars).
About Chad Turnbull: As CEO of Savorian Wines, Chad Turnbull is always thinking about wine, logistics and value. As a Ph.D. candidate from ESADE Business School in winter 2011 and an MBA from the Brisbane Graduate School of Business in Australia and National Chiao Tung University in Taiwan, Turnbull’s background in international business, global trade and organizational behavior provide him with the perfect foundation to launch a Spanish wine brand in the US. Learn more about Turnbull here: http://www.linkedin.com/in/chadturnbull.
About Elke de la Sota: As the business partner of Turnbull in Savorian Wines, Elke de la Sota brings the online media knowledge to the company. She has worked the last seven years at Elephant Seven in Barcelona, Spain as Client Services Director. Her talent for organization has let her to harmoniously bring together the roles of single mother with two kids and successful business woman. Now, she is positioned to succeed in a new continent with Savorian Wines Inc.. Learn more about de la Sota here: http://es.linkedin.com/in/elkedelasota.
About Savorian Wines: Savorian Inc. is a wine wholesale and distribution company in the US, Europe, and China. Savorian Inc. is involved in every aspect of the luxury wine industry and operates a wide range of businesses including: vineyard partnership, winery management, wine import and export, and wine marketing and logistics. Savorian is the owner of Bogatell(TM) and El Raval (TM) wine brands, and these wines focus on the particular region in Spain, Catalonia. Learn more at http://www.savorian.com.
About Whitegate PR: Whitegate PR specializes in delivering multifaceted marketing and strategic public relations campaigns, effective in reaching target audiences. Whitegate PR aims to bring each organization’s market share to the next level, providing creative strategies and solutions unique to each company. For more on Whitegate PR visit www.whitegatepr.com.
To read this press release in Spanish please visit: http://prlog.org/11319396
SOURCE Whitegate PR