Nevada Tops $2 Billion in Production Revenue
LAS VEGAS, March 21, 2011 /PRNewswire-USNewswire/ — With the announcement of a 2010 calendar year total of $92 million in revenue generated from film and production, the Nevada Film Office’s (NFO) total cumulative recorded revenues have now surpassed $2 billion since its inception in 1982.
“What impresses me most about the production revenue figures reaching $2 billion is the fact that the first billion took 19 years to be generated while the second billion took only nine years,” said Nevada Lt. Gov. Brian Krolicki, Chair of the Nevada Commission on Economic Development (NCED), which oversees the NFO.
The major product helping the NFO generate revenue is the recently released 2011 Nevada Production Directory (NPD). This annual publication is the number one resource used by industry professionals planning or conducting “shoots” in Nevada. The directory showcases local crews, production equipment and supplies, state-of-the-art production facilities, stages and studios and support services. The NPD is distributed worldwide at film-related events and is also available online at nevadafilm.com featuring a 24/7 photo image location library. This “yellow pages” of Nevada production resources attracts hundreds of film projects a year to the state, aiding the NFO in generating approximately $100 million plus in revenues annually.
“Nevada offers productions a film-friendly environment with little red tape and diverse one-of-a-kind locations,” said Michael Skaggs, executive director of NCED. “The NFO is also very aggressive with its marketing and advertising strategies, raising awareness about the benefits of shooting in Nevada.”
The NFO assists on average more than 300 productions annually in film, television programming (including series, specials and reality, music videos, commercials, documentaries), still photography, student films and other multi-media projects with location scouting, logistics support and intergovernmental cooperation.
“The NFO is recognized by filmmakers and producers worldwide for its exceptional customer service and production knowledge establishing Nevada as a premier film-friendly destination,” said Charles Geocaris, director of the NFO. “Our office is committed to making every production undertaken in the state a great experience so these individuals will consider Nevada for their future productions.”
About the Nevada Commission on Economic Development
The Nevada Commission on Economic Development promotes a robust, diversified and prosperous economy based on innovation, human ingenuity and sustainability. This is achieved through programs including national and international Business Development, Community Development Block Grants, Procurement Outreach and the Nevada Film Office. NCED has offices at 808 W. Nye Lane in Carson City and at 555 E. Washington Ave., Suite 5400 in Las Vegas. More information can be accessed at www.diversifynevada.com or by calling 800-336-1600.
SOURCE Nevada Commission on Economic Development